Hedged promo is working! @goodbarsd customers shouting "Cmonnnn Spain I want my $100 off!!!" Double the expected turnout, everyone pumped about the wristbands.
Pick your team 🇦🇷🇪🇸
If your team wins → $1 shot.
If your team wins by 2+ → Up to $100 back on your tab as a gift card.
📍 Sunday July 19th • 12 PM • 1872 Rosecrans St.
Ran by @Backstopco, hedged on @kalshi
This Sunday, we are trying something new for the World Cup Final. We are teaming up with @goodbarsd in San Diego to run a unique hedged promo: pick Argentina or Spain when you enter the bar, and if your team wins you get up to $100 back! Everyone gets a wristband to show off their pick!
The bar's downside is fully hedged on @Kalshi — so the bar can't lose.
Second city, third venue, many more coming.
Two big moments from the bars (@bluelightsf and @freewheelbrew) we helped run hedges for:
1. Overheard a table of 8 sitting next to me "you hear about the Kalshi thing? Let's order appetizers and an extra round. if USA wins it's basically free." That was +$200 in one order. One group paid for the bar's hedge before kickoff.
2. Owner: "most fun I've had in a while — I'm ready for the next one!"
Bay Area — watching USA v Belgium today?
Freewheel Brewing (Redwood City) is giving back $100 off the 5 biggest tabs if the US wins. Just open a tab before kickoff.
Let’s go USA!
Insanely effective marketing — 2M+ views and a packed house from one night. At Backstop, we design the hedge behind promos like this so small businesses can go viral without eating the risk.
Come watch Game 1 of the NBA Finals at The Jeffrey on Wednesday. If the Knicks win, we’ll pick up your tab!!
Offer valid during the game only for guests who arrive before the tip. Up to $100 per guest. Tax and gratuity not included. Drink responsibly. No purchase necessary.