George Banko

✍️ The “woo bro” writer.
💰 Journalist turned DR Copywriter ($5M generated).
⚡️ Get my "Top 12 'S Tier" Copywriting Book List for FREE Below.

[George Banko @BankoCopy]

Get it done AI founders.

[Chris @ChrissGPT]

All frontier AI companies have to do is cure one type of cancer and most of the rational public will flip

[George Banko @BankoCopy]

Send more emails.

- A creative strategist

[George Banko @BankoCopy]

Still one of my favorite presentations on writing copy. I use this process all the time.
https://t.co/6uRxTQ5JHG

[George Banko @BankoCopy]

Recently had a similar experience with a guy who joined my email list. He somehow figured out a way to complain about a free email with business advice in it. I kicked him off my list, and think I need to start charging more.

[Frederick Dodson @RealityCreation]

Tyranny of the small-minded

I don't mind smart, well-inteded criticism, but check out this one below. I use it as an example of other, similar "feedback".

Reviewer claims to have "wasted money" even though Amazon offers refunds. Claims to have "wasted time" but read the book in a day (if it's so bad, how can you complete it in a day?)

Claims I "fabricated" my personal experience - everything that isn't completely mundane must be made-up, right? Tyranny of the small-minded. I used to hold back because "nobody would believe it". I quit holding back. If you're mentally free, life gets much, much crazier than even this.

It's all surface-level stuff and still people go like "that's hard to believe". I hope people get up to speed anytime soon now. What's going to happen when I share the big stuff?

Claims I use my story as "clickbait" and omit the rest of the story. My experience was brief. There is no "rest of the story" and I don't have an explanation for everything. Life is not a Hollywood movie that follows predictable patterns. I used it to tell why I'm interested in amnesia. I don't write a book if I didn't have an experience. Doing otherwise would make my work pointless.

Claims the book is "about amnesia". No. The book description announces what it's about. It's also about schizophrenia and how it relates to possession. It's about disappearing children. It's about teleportation. And a whole lot of other stuff suppressed in mainstream society.

Claims "I could have Googled this". No. Google and AI is pre-selected, censored normie-information. It was useless in researching this book. If you still believe Google is a solid source for research, you haven't been paying attention for more than a decade.

Claims I "suck money out of people". Reality: After Amazon takes most of the share and the book gets ripped off by online thieves, the "author" doesn't make that much. So money can't be my motive for writing. 70% of my writing is for FREE, right here. My posts on X alone could fill several books. My financial income is primarily made in wise long-term investment, so I'm free of having to write-for-money. This is also why I don't have to run ads, pay marketers nor hustle for clicks.

You'd have to be a remarkably cheap person to attack me on this. It's a sign of me putting out too much for free, I'll need to dial it down.

The old, thousand-times-used nonsense about "it's made up" and "it's clickbait-money-grabbing" is not unique and intelligent criticism that has the power to change a person or author in a positive direction.

Another reader of the same book said "I wish you would have shared more of your personal experiences in that book". That's a little better. It makes a critical point in an amicable way. I'll keep it in mind (but in this case, my personal experiences in amnesia don't even fill a page, not to mention a whole book).

As of now, this is the only review on the print-book. If you read and enjoyed the book, please write a review!

Thank you for your attention to this matter.

[George Banko @BankoCopy]

Shout it to the rafters.

[Nabeel Azeez @nabeelazeez]

If you look at a few “hiring a copywriter” posts you'll understand the people doing the hiring have no idea how to sell their opportunity to good copywriters. Your incentives are mid.

Here are 5 things you don't understand about good copywriters:

1. Good copywriters are mercenaries. They aren't willing to give up their freedom unless you make an irresistible offer. And an offer they can't say no to is beyond most of y'alls ability and willingness to pay.

2. Good copywriters look like they're doing nothing most of the time. Creativity happens in spurts. Between these spurts of creativity is a lot of mulling, doodling, scrolling, exploring, and consumption.

3. Good copywriters have about 4 hours a day of honest creative work in them. If you expect them to work 996 you are a fool.

4. Good copywriters have trouble with authority. That's why they became copywriters in the first place. They don't like bosses. They are willing to tolerate you for short durations because that's how they earn their living.

5. You will never be able to do what good copywriters can do. With or without AI. Just because you have written words and people have read them doesn't mean you can write good copy. Just because you got Hermes to create a /david-ogilvy skill doesn't mean it can write good copy either. Your favourite AI shill/grifter is full of it. Sorry to break it to you.

“They can't do what we do. And they hate us for it.” – Don Draper

Source: I run a community of over 5,000 copywriters. I've been a working copywriter for nearly 10 years.

[George Banko @BankoCopy]

AI doesn't get sick but it knows its worth bro.

[Polymarket @Polymarket]

JUST IN: Sam Altman says AI budgeting has suddenly become a “huge issue” for companies.

[George Banko @BankoCopy]

I really need a new business photo. If you know of any good business photographers out there can you please let me know in the replies? Looking to capture more of edgier side of myself.

[George Banko @BankoCopy]

ChatGPT is second.

[George Banko @BankoCopy]

Gemini is the best AI tool for scientific health studies so far.

[George Banko @BankoCopy]

Maybe you needed that loss to win.

[George Banko @BankoCopy]

@benfitterman I promise to get those numbers up.

[George Banko @BankoCopy]

Someone told me I was sending too many emails today. First time ever I’ve heard that in 4 years of emailing.

Am I doing it right now?

[Frederick Dodson @RealityCreation]

The Ego is bedazzled by its own creations. That's why it's good to see your products and services from the eyes of your customer.

[George Banko @BankoCopy]

It’s a weird time when people are putting mistakes in their copy to make it sound less like AI.

[George Banko @BankoCopy]

One of the worst kinds of salesmen are the ones who tell you ya gotta give stuff away for free a bunch of times before you can sell something.

That mentality will keep you broke forever. Because people aren’t dumb. Sure, offer some free stuff on your own terms, but if you have a great product, expect people to want to pay you for it.

[George Banko @BankoCopy]

Every now and then I'll scroll twitter and have a weird deja vu moment where I've seen every post and topic in previous times.

[George Banko @BankoCopy]

I like AI.

Some guy in the replies: Skill issue.

I hate AI

Some other guy in the replies: Skill issue.

Probably the same person on a different account.