AuthentIQ Marketing | Premium Podcast Repurposing

Podcasting is a lot of work. AuthentIQ repurposes your podcasts for you. Now you can spend less time behind the editor and more time doing what you love.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

"How does your video repurposing service work?"

We get this question all the time.

Figured it was time to bring the answer to life 💥

[Grant Taleck @GrantTaleck]

An electric scooter is about 20x more efficient than an electric car.

It all has to do with weight, which directly relates to efficiency.

Unfortunately, there isn't one vehicle that can solve all our problems.

But, using the right tool for the job can make a huge impact.

[Grant Taleck @GrantTaleck]

⚡️ Imagine NEVER having to charge your EV.

That's exactly what @Aptera_Motors is trying to do.

Their hyper efficient, solar powered car is designed to add 40 miles of range each day, just by sitting under The Sun. ☀️

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

✅ The concepts that feel easy to you

❌ feel impossible to others.

Next time you're feeling stuck, remember this...

[Grant Taleck @GrantTaleck]

I've been feeling a bit out of focus recently. 🔎

This video is a reminder to myself...

Have a great weekend everybody! ⛰️

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

Feeling stuck creating content? ❌

Remember this ↓

"What's simple and easy for you, can be revolutionary for others."

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

If you're feeling stuck, remember this ↓

"What's obvious to you is not obvious to your audience. "🎙️

Embrace a beginners mindset & simplify things for your audience.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

So, if you're still recording video podcasts in a horizontal format, that's fine. That format works great for long form content on Youtube.

Just make sure that you're framing your videos in a way that allows your editors to repurpose your horizontal content, into vertical.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

Are you watching this video from your phone, or a laptop?

If you're on your phone, you're part of the majority.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

And that means that if you're video strategy is not optimizing for vertical video, you're missing out.

Almost every single major platform is embracing the movement towards vertical video.

And it makes sense.

📱 The aspect ratio matches the shape of our smartphones.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

That's why conversation is such a powerful medium to break the ice.
→ appearing on podcasts
→ recording conversations with colleagues

These video formats help you learn that speaking in front of the camera can feel natural and fun.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

Even some of the best speakers and storytellers are intimidated by getting in front of the camera and pressing record.

It's a unique skill that you have to develop over time.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

Your podcast guests have an audience of their own.

So, if you’re not sending this simple email, you’re missing out on a huge growth opportunity for your show.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

This notebook is a game changer.

It writes with a pen, but it’s 100% erasable.

When you’ve filled up your journal, you can wipe it completely clean with a wet rag.

Which means you never have to worry about running out of space for your mind to roam wild. 🤯
@GetRocketbook

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

Most importantly, don’t overthink this! Just stick to the basics that I mentioned above, and start doing your thing.

#VerticalVideo #PodcastRepurposing

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

This small tweak will improve your videos ↓

And it all starts before you press record 🎥 🔴

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

3) 🖥️ Consider how you’ll repurpose this content.

If you’re recording a webinar or podcast, keep in mind that you’ll need to frame yourself in a way that supports the repurposing process. Make sure you’re keeping in mind that your editing team will likely be cropping this video.

[AuthentIQ Marketing | Premium Podcast Repurposing @BeAuthentIQ]

Don't let the content you created in 2022 go to waste in 2023.

Repurpose that s%*!t everywhere!

[Amanda Natividad @amandanat]

Repurposing your best tweets into LinkedIn or Instagram carousels isn't lazy. It's good distribution.