Beau London

Taking my men's grooming brand from zero to $100k MRR · Testing ads, CRO & content live.

[Stephenblaq @Steezehuman]

Small accounts tweeting to absolutely ZERO engagement

[Beau London @BeauLondon2]

0 → $100k MRR — Day 6

First thing I noticed — 2-month cadence is winning over 1-month. Bundle buyers think differently.

Good to know.

Then I pulled the sales data and one SKU jumped off the page.

High volume, high repeat rate. That's your next move right there.

This week I'm building a bundle around it. Free gifts baked in, subscription as the default.

Will report back.

[Beau London @BeauLondon2]

0 → $100k MRR — Day 5

2 new subscribers yesterday. $103 each.

Early days. Subs only live on one bundle right now - rolling them out across every SKU this week, single products especially. That's where our repeat buyers live.
Then the fun part: getting singles buyers to bundle up.

Slow and steady.

[Beau London @BeauLondon2]

Auto selections on for subscription yes or no 🤔

[Beau London @BeauLondon2]

0 → $100k MRR - Day 4

Subscriptions went live last night. First subscriber already in.

Spent yesterday building out ad variations from our best performers - getting them live ASAP.

Filming more content today specifically for subscribers.

Also may test a separate page with a deeper discount to see what converts better.

Early days.

Progress is progress.

What would you do differently?

Drop it below 👇

[Beau London @BeauLondon2]

@AiroPrompts Would love to know more

[Beau London @BeauLondon2]

@walkojas Love of the game

[Beau London @BeauLondon2]

@iitsBilal 400 followers and build my MRR to 10k

[Beau London @BeauLondon2]

@sylawinget Everyday

[Beau London @BeauLondon2]

@umzrs I did one the other week was $1600 for a week in a busy city and made bulk content and thousands of views. It’s great brand awareness for sure!

[Beau London @BeauLondon2]

Is X the young mans linkedin??

[Beau London @BeauLondon2]

@adsurgeon Founder led and founder facing show the wins, losses, behind the scenes and also do some skits but that’s because of the BRAND ive built which allows us to do that

[Beau London @BeauLondon2]

@MR_MRR4 What do you recommend

[Beau London @BeauLondon2]

Day 3 of the road to $100k subscription MRR.

Backend's cooked. Subs aren't live yet.

Not waiting around though. I have identified every customer who's bought our 2 hero bundles 2+ times in the last 12 months.

Dropping them an exclusive 15% off before we open subscriptions to everyone.

If they're already buying it twice a year without being asked, they're the ones who'll lock it in.

Email goes out Friday.

Reporting back Monday.

[Beau London @BeauLondon2]

@teachingsX Sick of Zuck and meta updates im on a mission to build my brands MRR to 100k

[Beau London @BeauLondon2]

@mannybarbas_ 💯

[Beau London @BeauLondon2]

@ZedNilm1 moisture

[Beau London @BeauLondon2]

Anyone using AI to grow their subscription revenue?

Landing pages, customer service, retention flows?

Drop what’s working below 👇

[Beau London @BeauLondon2]

@AiroPrompts I just started, any advice?