Ben Steuart

Follower of Christ, Husband, Father, & Entrepreneur

[Ben Steuart @BenSteuart]

The supplement industry is constantly moving, and I think Oral pouches are going to be the new gummy. Check out the full episode on Spotify: https://t.co/U6lO530uBF
#Supplements #startupcpg #cpgindustry #OralPouches #HealthIndustry

[Ben Steuart @BenSteuart]

From a failed grocery startup and cleaning windows to a 7-figure vitamin empire Nik Hall (Revive) is my go-to for Amazon — he's actually built a brand, not just talked about it. We dove into his story on the pod. Live now #Entrepreneurship #StartupJourney #Supplements #startupcpg

[Ben Steuart @BenSteuart]

Imagine an energy drink proving a great burst of energy w/out the crash. Providing a direct substrate for the brain, goBHB can help athletes in sports stave off performance decreases. Check out our new concepts on Beyond The Blend Podcast! #goBHB #NoCrash #beyondtheblendpodcast

[Ben Steuart @BenSteuart]

I don't need to be an incredible D2C Marketer. 

I just have to create something every D2C marketer needs. 

Welcome to Contract Manufacturing. 

#dietarysupplements #startupcpg #innovation #manufacturing

[Ben Steuart @BenSteuart]

Kicking off our new innovation series with one of the technologies I am most excited about formulating with! https://t.co/a53hVFptOT If you would like to launch a new concept with goBhB we have a handful ready to go. #goBHB #Bioidentical #Ketones #Biohacking #HumanOptimization

[Ben Steuart @BenSteuart]

The expense that makes business owners physically ill: Tenant Improvements.
Writing massive checks for upgrades you don’t own & leave behind feels like poking your eye with a needle. Necessary? 100%. Still hurts. Every. Time.
#TI #CommercialLease

[Ben Steuart @BenSteuart]

After a lot of prayer, we took a leap of faith and moved from Minnesota to the greater Cincinnati area for our next season of growth. Still feels a little crazy—but trusting Jesus and walking in peace. To God be the glory. #cpg #cincinatti #nky

[Ben Steuart @BenSteuart]

Cash flow is one of the most humbling parts of running a business. Growth can look amazing on the P&L, yet you’re cash poor—especially with inventory, CAPEX, and OPEX. Light months feel easy, growth months feel crazy. Consistency gets you through. 👏😅

[Ben Steuart @BenSteuart]

The best compliment any business owner or marketer could get in 2026. I found you on Chat! 🥹 We still don’t know exactly why or how 😅 but boy is it validating when LLMs start suggesting you. Prove me wrong!  #chatgpt #ai #llmsearch #seo

[Ben Steuart @BenSteuart]

Right decision or right execution? One of the unhealthiest ways to evaluate choices is asking, “Did I make the right decision?” Ask instead: “Did I make the decision right?” Most decisions aren’t lotteries. Outcomes are earned after the choice. You have agency. Own it.

[Ben Steuart @BenSteuart]

Fairness is driven by value, not intentions. Many struggle with consistency due to: A) Not charging enough B) Lack of value in their offering C) Inability to scale delivery. To master fairness, focus on creating value consistently. #Entrepreneurship

[Ben Steuart @BenSteuart]

Funny paradox in business: what doesn’t START your company often GROWS it. Early on, we won deals through niche differentiators-small MOQs, tough custom jobs, unique processes. Now, growth comes from: service, reliability, communication, and value. Anyone else seen this?

[Ben Steuart @BenSteuart]

2025 was a stretch year. Demand shifts, tariffs, and growing pains challenged us, but our team stayed focused. We’re grateful for 50%+ growth, new products, partnerships, and learning along the way. Looking ahead to keep building in 2026. #yearinreview #2025 #businessgrowth #cpg

[Ben Steuart @BenSteuart]

R&D is critical—but expensive. When projects don’t launch, we eat the cost. Instead of chasing volume, we’re getting more selective, building faster ROI paths, and saying no more often. Profitable R&D isn’t about more projects—it’s the right ones. #Manufacturing #R&D #CPG

[Ben Steuart @BenSteuart]

Our machines are built for high-volume runs—usually where we invest. Lately we needed flexibility for smaller batches, so we bought a filling machine off eBay. Cheap, versatile, ~10% the speed—and it works. What scrappy investments have you made? #CPG #StartupCPG #Manufacturing!

[Ben Steuart @BenSteuart]

Saying yes early helped us learn. But real progress came from quarterly pruning—cutting the worst work, not optimizing it. Don’t get good at everything and great at nothing. Evaluate, cut, refocus.

[Ben Steuart @BenSteuart]

Developing our team matters. In 1:1s, no critiques or micromanaging—just honest self-assessment (green/yellow/red), alignment, and 1 action to move things forward. How do you run yours?

[Ben Steuart @BenSteuart]

In business, you must know what customers really pay for. For us, it’s quality products delivered on time. If a task doesn’t support that directly or indirectly, it’s waste. As you grow, stay focused—when everyone sees how their work ties to that outcome, everyone wins.

[Ben Steuart @BenSteuart]

I recently told a friend something I’ve had to learn myself: “Charge more.” He’s talented & dependable, but was undervaluing his work. A lot of us do that. Pricing well isn’t about greed—it’s about sustainability & serving the right clients well. #pricing #servicebusiness

[Ben Steuart @BenSteuart]

Experience isn’t everything. I’ve been blessed to work with some young, inexperienced team members who are eager to learn. They make mistakes—so do I—but with an ownership mindset, we all grow and get better together. #youngteammembers #cpg #takeownership #ownershipmindset