Benjamin Davis

Digital Marketing | Currently building

[Benjamin Davis @BenjaminGJDavis]

@TheDaddyOnSol BcGHzVgYLCbML2Eow28pYH6U3p3hwTH6WGNiT5EDiD4m

[Benjamin Davis @BenjaminGJDavis]

@TheDaddyOnSol BcGHzVgYLCbML2Eow28pYH6U3p3hwTH6WGNiT5EDiD4m

@TopPocketMedia @rankdaddyseo

[Benjamin Davis @BenjaminGJDavis]

GA4 may not be able to make you a cup of coffee (yet), but it can certainly help you brew up some great marketing insights.

I've written an article on the powerful 'Explore' tab within GA4 available here:

https://t.co/3MboUCClh5

#GA4 #Tracking #Marketing

[Benjamin Davis @BenjaminGJDavis]

Is anyone else obsessed with the new look of @Google products?

#Google #GoogleSheets #GoogleDocs

[Benjamin Davis @BenjaminGJDavis]

Why does @ionos_uk make you call them to cancel a contract? Such a stupid exit process

[Benjamin Davis @BenjaminGJDavis]

How can we do this?

- Provide 1st party data

- Build out audience signals

- Optimise your product feed

PMax is all about data and the more your campaigns have or can collect the better they will ultimately perform.

[Benjamin Davis @BenjaminGJDavis]

PMax requires that we think less about performance management and instead about algorithm management 🤖

Every action we make in a PMax should have the aim of guiding the algorithm in the right direction.

#PerformanceMax #GoogleAds

[Benjamin Davis @BenjaminGJDavis]

🏃‍♂️ I've finally been able to get back to running after being cleared by my Physio 😊🏃‍♂️

I did my first run on Saturday last week and it felt great. Looking forward to the half marathon later this month and the full marathon in April.

#marathon #running #JustGiving

[Benjamin Davis @BenjaminGJDavis]

Unfortunately, this isn't a real badge. But I think it should be.

What do you think?

Stats are from YouGov : https://t.co/wxo1e4W9xm

[Benjamin Davis @BenjaminGJDavis]

♻️ Google Shopping Eco Badge ♻️

Recent studies show that 72% of consumers consider sustainability in purchasing decisions and 1/3 of them would pay MORE for sustainable products I think this badge would be super valuable to distinguish sustainable companies.

#GoogleAds @Google

[Benjamin Davis @BenjaminGJDavis]

Marginal Gains is the theory that incremental improvements in multiple areas of a system can add up to a significant overall improvement.

Understanding this principle allows us to shift our perspective and redefine how we view smaller optimisations.

[Benjamin Davis @BenjaminGJDavis]

@RobbiewOnline 😂, It's probably me. Have explained it differently each time I try

[Benjamin Davis @BenjaminGJDavis]

How many rules are needed to automate Google Ads campaigns entirely? 🤖

No clue. But I've been trying to get as close as I reasonably can.

[Benjamin Davis @BenjaminGJDavis]

Had a great week and now Jan has doubled last month's revenue 🎉
(Still very much losing money)

[Benjamin Davis @BenjaminGJDavis]

I started a little test eCom website with a friend a couple of months ago and we're finally seeing some positive results. Not yet profitable, but revenue is increasing 50% month-on-month.

#ecommerce #shopping #entrepreneur

[Benjamin Davis @BenjaminGJDavis]

So far I've been running a very minimal version of this idea and it has been amazing. Taken an account that previously ran at 600% ROAS to over 1000% with an increased spend 📈🤯

[Benjamin Davis @BenjaminGJDavis]

This grid outlines 4 main stages of optimisation each with its own rules and suggestions for improving performance.

The goal of this grid is to follow the egotistically named 'Ben Line' 😂 which aims to take campaigns in each quadrant to the 3 grey squares in the middle.

[Benjamin Davis @BenjaminGJDavis]

I have a LOT of random ideas, inventions, and weird things that I note down and then rarely do anything with.
I'm thinking of turning them into an exercise where I spend a max of 1 hour developing the idea and then sharing on here and on my blog. What do you think?

[Benjamin Davis @BenjaminGJDavis]

I'm no #SEO but since launching Rankd we've been releasing more and more articles and getting featured on other websites and it's starting to pay off.

#Marketing #contentmarketing

[Benjamin Davis @BenjaminGJDavis]

@RobbiewOnline Still very early days at the moment
https://t.co/CGiMQNBrEC

[Benjamin Davis @BenjaminGJDavis]

I started a little test eCom website with a friend a couple of months ago and we're finally seeing some positive results. Not yet profitable, but revenue is increasing 50% month-on-month.

#ecommerce #shopping #entrepreneur