Benjamin Heese

CEO @ SensitHaptics l #SimRacing

[Benjamin Heese @BenjaminHeese]

Sell emotions, not features!

[Benjamin Heese @BenjaminHeese]

@benungeskriptet Finanzielle Effizienz wäre das Schlüsselwort. Bei 40,8% Einnahmenwachstum (2015 vs 2024) und 2025 dann schon >€1.000 MRD würde ich solche Aussagen so nicht geben. Aber ob Mitarbeiter des ÖRR überhaupt Claude kennen?Dürfen sie sicher nicht nutzen. 😜

[Benjamin Heese @BenjaminHeese]

Let’s go!

[X Freeze @XFreeze]

NASA just officially unveiled their master plan for a permanent Moon Base at the lunar South Pole

This is not just about flags and footprints. NASA is moving to establish an enduring, sustained human presence, and they are heavily relying on commercial innovators to build it

The roadmap is highly aggressive:
• Phase 1: Heavy robotic missions and commercial payload deliveries
• Phase 2: Semi-permanent infrastructure, including fission surface power and lunar drones
• Phase 3: A sustained, permanent human outpost

The most important takeaway is NASA explicitly stated this base is the ultimate proving ground to prepare humanity for missions to Mars

While legacy aerospace companies are still struggling to reliably get a small capsule to the ISS, NASA is setting the stage for massive lunar infrastructure....which is exactly the kind of heavy-lift planetary deployment SpaceX’s Starship was designed for

The multi-planetary economy is officially kicking off

[Benjamin Heese @BenjaminHeese]

I wasn't really into @NASCAR, but I was really excited about the NASCAR Coca-Cola 600 and the NASCAR Hall of Fame.

I really enjoy how they celebrate their hero’s. 🇺🇸🚀

Positive sideeffect next to the first @SimRacingExpo in Charlotte.

@NASCARHall

[Benjamin Heese @BenjaminHeese]

@elonmusk @lufthansa - it’s time to use also starlink. 🤷‍♂️

[Benjamin Heese @BenjaminHeese]

@Crimsix You guys all crashed me. 😂 but great evening in the Hall of Fame.

[Benjamin Heese @BenjaminHeese]

Image 5 years ahead. That’s the biggest market and completely undeveloped for the SimRacing niche. 🇺🇸🚀

[SimRacing Expo @SimRacingExpo]

It's time for the visitor numbers! 🥁

A huge thank you to each and every one of the 8.930 that joined us as a visitor, exhibitor, member of the press or content creator you all made our very first SimRacing Expo in Charlotte something truly special.

[Benjamin Heese @BenjaminHeese]

@LukeCrane88 Not to bad, as the Germans would say. 😜🚀👌🏽

[Benjamin Heese @BenjaminHeese]

@SimRacingExpo Good Job guys - for the first yesr. I’m curious to see the growth for 2027. 🚀

[Benjamin Heese @BenjaminHeese]

@pcgamer Was a good first step for the US market. 👌🏽

[Christian Miele @christianmiele]

Antrophic will be a $10 Trillion company by 2030.

This is 5x the German DAX.

In one decade!

Growth is possible. But only through innovation.

[MV33Racing🏎 @MV33Racing]

More local service 😂

[Max Verstappen @Max33Verstappen]

Very unfortunate and frustrating ending, but these things can happen.
I still really enjoyed the experience together with Jules, Luggi and Dani. Thanks to the team and everyone around the track for your support.

[MV33Racing🏎 @MV33Racing]

I don’t know about you guys, but I’m excited for the 24 Hours race… and also scared 😅

Why scared? First of all, the Nordschleife is an extremely dangerous track, also known as the Green Hell. And apparently Max is looking forward to going even faster at night 😱

Here’s a clip from a previous 24hrs race showing what’s waiting for him…

[X Freeze @XFreeze]

Elon Musk: "If you punish people too much for failure, then they will respond accordingly, and the innovation you will get will be very incrementalist

Nobody's gonna try anything bold for fear of getting fired or being punished in some way. So risk-reward must be balanced and favor taking bold moves, otherwise it will not happen"

[Anatoli Kopadze @AnatoliKopadze]

Anthropic CEO: "AI will write 100% of code within a year"

developers spend 4 years in university learning to code
Claude learned it from every book ever written

if the hardest skill is already handled - the gap is no longer about what you know

it's about how well you've configured the tool that knows everything

most people haven't done that yet

the article below is where you start

[Benjamin Heese @BenjaminHeese]

He takes pride in destroying nature. 🤦🏾And dumping oil into the sea.
We need PEACE!

[Volodymyr Zelenskyy / Володимир Зеленський @ZelenskyyUa]

Our warriors continue to apply sanctions against Russia’s shadow oil fleet – two such vessels were struck in the waters at the entrance to the port of Novorossiysk. These tankers had been actively used to transport oil – not anymore. I am grateful to Chief of the General Staff Andrii Hnatov for leading the operation, to the counterintelligence officers of the Security Service of Ukraine, and to our Navy for consistently delivering effective results. Ukraine’s long-range capabilities will continue to be developed comprehensively – at sea, in the air, and on land. Glory to Ukraine!

[SMX 🇺🇸 @iam_smx]

Elon Musk on the biggest mistake he made when hiring

“The biggest mistake I made is to put too much of a weighting on somebody’s talent and not much on their personality. It actually matters whether somebody has a good heart”

He learned that prioritizing talent over personality was one of the biggest hiring mistakes

Skills matter, but personality shapes team dynamics, cultural fit, and long-term success. Someone brilliant but difficult can create toxicity, damage morale, and disrupt collaboration.

Technical abilities can be developed, but core character is much harder to change. Hiring people who genuinely care about others and the mission helps build healthier, stronger, and more effective teams.

[Benjamin Heese @BenjaminHeese]

Technology. 💪🏽 finally in EU.

[NL FSD Inside @TSLA_inside_]

The most difficult roundabout in the Netherlands, Keizer Karelplein in Nijmegen.

No effort for FSD.
$TSLA

[Benjamin Heese @BenjaminHeese]

@BMF_Bund Danke das man als Arbeitgeber freiwillig zusätzlich Geld ohne staatlichen Druck und ohne zusätzliche Abgaben zahlen darf. Mein CFO fragt, wo das Geld für die zusätzliche Belastung der Firmen als Entlastung herkommt? @BMG_Bund

[Benjamin Heese @BenjaminHeese]

@bundeskanzler Deutschland: Arbeitgeber zahlen zusätzlich „eine Entlastung“. Und der Staat sagt „er möchte nichts davon anhaben“. Ich frage für den CFO: wer zahlt dann die „Entlastung“?