@MatthewGattozzi Man, started doing this yesterday with classic Nike and Range Rover ads using Ad Pantina.
Convinced there’s nothing better for your mind.
@LiamHoughton@PhilKiel is that working? This is something I've debated doing. I know it violates all trust the algorithm, consolidate theories. But these ads were scaling winners that consistently drove results that went to $0.00 or less than $5/day after being solid spenders.
@jaketheadnerd I've got a couple brands who want to run direct to Amazon with demand gen. They do have retail and DTC but Amazon is their holy grail.
Have you ever done this?
My initial thoughts are there's not going to be enough conversion data for Google to optimize
@MattiSchroder Appreciate it!
Wouldn't mind if it was just in settings like the default COGS %. Just like a default lead time that applies to all then you can edit individual if needed.
@herrmanndigital Friend calls me yesterday telling me he got a new job. I was so stoked for him.
Then he tells me… it’s for TEMU USA.
They hired 15 sales reps to onboard as many American manufacturers as possible with gigantic bonuses.
It hurt.
@TheSzef Former D2D sales guy, we’re taught to ignore them or even treat them as golden doors bc “lesser” reps would be scared to knock it.
“Didn’t you see the sign?”
“Oh no I must have missed it but I’ll be quick, my truck is at your neighbors’ Martha and Tim”
There is no truck…