On average, about 60% of customers/clients who have a single poor experience do not go back to that business.
Just one.
What kinds of standards do you have in place to keep folks coming back to do business with you, time and time again?
Would you take your doctor less seriously if they walked into the operating room wearing sweats?
Even if they were really nice sweats...does that change things?
Why, or why not?
Remember "secret shoppers"? Back when we went to the mall without a specific store we were headed to.
The idea is a fresh perspective for service businesses.
Have you ever "secret shopped" your business? How do you think it'd go? https://t.co/tFMFlg64sb
I was a big Hot Wheels fan as a kid, and a big logo fan as an adult... so I cannot believe I never noticed the tyre in the logo until now... https://t.co/23JsVVjFY8
People are going to say what they're going to say. This is out of your control. How you choose to respond is up to you. Here's how I read this comment.
Happy New Year everyone!
In a recent @NPR podcast, legal scholar Larry Kramer introduced a compelling question about the #SupremeCourt's overarching power that might encapsulate a value that reaches far beyond #USPolitics and deep into our personal and business livelihoods...
🎧: https://t.co/DQI8i0ebEE
What’s the difference between branding and graphic design? Enough to fill books. But to keep this readable, let’s first shed the misconception that branding is just a marketing buzzword thrown around by logo designers.
📝 (3 min read): https://t.co/wyXI9nyCYG