Arkansas and SMU are officially the first schools with real-world jersey patches and on-field sponsors in EA Sports College Football.
Tyson Foods, Walmart and Texas Capital are now in the game, opening a new school-specific revenue stream.
NEW: Arkansas has momentum with one of the nation's best quarterbacks and running backs -- and a few more touted prospects who left Fayetteville excited about the direction of the Razorbacks this weekend
"It looks like they are building something special there."
Intel: https://t.co/gSkY8OKUu7