The Business of Fashion

The leading global media and intelligence company for the fashion, beauty and luxury industries. Serving 125,000+ members across 190 countries.

[The Business of Fashion @BoF]

Models Alton Mason and Adot Gak, designers Robert Wun, Edeline Lee, Saul Nash, Sinéad O’Dwyer and Patrick McDowell joined BoF and @aldar to celebrate London Fashion Week and the city’s creative community. #Ad https://t.co/1djkjFI1Nm

[The Business of Fashion @BoF]

Following the third edition of Hong Kong Fashion Fest, BoF speaks to Drew Lai, the government-appointed commissioner for cultural and creative industries, about her strategy to make Hong Kong an ambitious global fashion hub. #Ad

Read more: https://t.co/etMScA8EZL

[The Business of Fashion @BoF]

During New York Fashion Week, RaiseFashion’s Felita Harris, Afterpay’s Rachel Helfman and designer Hiywet ‘Mimi’ Girma joined BoF’s Yasmine Dahlberg at The Standard, East Village to discuss how independent designers can turn attention into a lasting business. #Ad

Read more: https://t.co/lpRoX6tAiG

[The Business of Fashion @BoF]

At Hong Kong-based trade show Centrestage, fashion designer and visual artist Kit Wan joined BoF on stage to discuss his path to success, what sets his business apart and the digital-first future of fashion. #Ad

Read more: https://t.co/EyooWrzlQP

[The Business of Fashion @BoF]

At a time when luxury brands are searching for new sources of meaning and desirability, @OffWht invites 10 creatives to unpack what turns an idea into a timeless reference. #Ad https://t.co/DsD7J0Dx3t

[The Business of Fashion @BoF]

ESW’s annual ‘Signals’ report spotlights the forces reshaping international e-commerce, revealing that as shopping journeys fragment, trust remains the critical factor determining conversion. #Ad
https://t.co/fTwDZxAQm8

[The Business of Fashion @BoF]

In its latest report titled “Loyalty in the Agentic Era,” ZEOS — the Zalando-owned logistics provider — examines why brands need operational excellence to earn recommendations from AI agents. #Ad

Read more: https://t.co/ZiQ9ddsj7c

[The Business of Fashion @BoF]

For brands and retailers, the real risk isn’t falling behind on what’s new in e-commerce. It’s confusing activity with progress. Money and attention are pouring into AI and constant reinvention, while the basics that turn a browser into a buyer remain unresolved.

To identify where brands and retailers should focus their time and investment, BoF Insights created a new flagship report, “Inside Fashion & Sports E-Commerce,” in collaboration with @AmazonFashion & Sports.

Read the full report #Ad https://t.co/CRBcZdUp0T

[The Business of Fashion @BoF]

Hyosung, the world’s largest spandex manufacturer by market share, based in South Korea, has created a drop-in bio-alternative ready for large-scale production. BoF sits down with CEO Chang Hwang Lee to learn more. #Ad https://t.co/rSn3twbk9z

[The Business of Fashion @BoF]

Mall concept and lifestyle destination operator Sands Shoppes Macao is developing its luxury retail offering to diversify the city’s casino-led economy. BoF sits down with president of global retail David Sylvester to learn more. #Ad

Read more: https://t.co/7JniYMEBBR

[The Business of Fashion @BoF]

As global tradeshow @beautyworlddxb celebrates its 30th edition, show director Ravi Ramchandani sits down with BoF to unpack the region’s new role as a key exporter of beauty. #Ad

Read more: https://t.co/EVQlGoBG5K

[The Business of Fashion @BoF]

As shoppers seek greater value from their wardrobes, garment care is evolving from an afterthought into a key part of the fashion value chain. Jo Farah, founder of biotech fashion care brand The Lab, shares how the company’s growth reflects a broader transformation in how fashion is bought, used and preserved. #Ad https://t.co/UEHBKVdotB

[The Business of Fashion @BoF]

At The Business of Beauty Global Forum 2026, BoF’s Annabel Bolton sat down with @klaviyo's vice president of product marketing Kelly Thacker to unpack the ever-evolving customer path to purchase, and how brands can future-proof their strategies for both discoverability and, ultimately, loyalty. #Ad https://t.co/sysO6xKbjv

[The Business of Fashion @BoF]

As beauty brands rethink distribution, @TikTok_us is becoming an increasingly important piece of the puzzle. On the final morning of The Business of Beauty Global Forum, TikTok Shop’s Ajay Salpekar and BoF’s Yasmine Dahlberg joined BoF’s Shenel Wickramaratne to discuss where the platform fits within a modern channel strategy. #Ad

Read more: https://t.co/TvS1LN3Gz6

[The Business of Fashion @BoF]

At The Business of Beauty Global Forum, Front Row’s co-founder and chief revenue officer Christopher Skinner joined BoF’s Yasmine Dahlberg on stage to explore why the beauty brands pulling ahead treat brand, demand, content, marketplaces, specialty retail, DTC and AI discovery as one system. #Ad https://t.co/wsdJOetDcP

[The Business of Fashion @BoF]

Investors from Goldman Sachs, L Catterton and Bansk Beauty joined leaders from L’Oréal, Harrods, Space NK and Unilever at The Business of Beauty and Clinuvel lunch to examine how advances in medicine, biotechnology and longevity are redefining the future of skin health. #Ad https://t.co/VKihHEOw4g

[The Business of Fashion @BoF]

After chief executive Guillaume Motte outlined @Sephora's strategy for growth during a main-stage conversation at The Business of Beauty’s Global Beauty Forum 2026, the retailer convened founders, executives and creative leaders for its annual luncheon, creating space for conversation beyond the forum stage. #Ad
https://t.co/7uTCNejhDo

[The Business of Fashion @BoF]

At The Business of Beauty Global Forum 2026, @Unilever Prestige CEO Mary Carmen Gasco-Buisson joined K18 founder and CEO Suveen Sahib and Tatcha founder Vicky Tsai to discuss scaling founder-led beauty brands. #Ad https://t.co/BV5hi3UV9k

[The Business of Fashion @BoF]

Onstage at The Business of Beauty Global Forum, Jamie Domenici, CMO of @klaviyo and Liz Cebron, CMO of Ilia, joined BoF’s Johanna Stout to explore how brands can navigate an increasingly complex customer engagement landscape and build lasting consumer relationships. #Ad https://t.co/Ag4IjTTQtP

[The Business of Fashion @BoF]

At The Business of Beauty Global Forum, @amazon Beauty’s Wendy Franks joined BoF’s Annabel Bolton onstage to discuss the online retailer’s evolution from lower-funnel shopping destination to discovery engine. #Ad https://t.co/134tdANL1M