Branch

Branch is the #linking and #measurement partner for growth-focused teams, trusted to maximize the value of their evolving digital strategies.

[Branch @branchmetrics]

Smarter, AI-powered technology calls for a bold new look.

We’re excited to share the new Branch experience, look, and feel with you. Sign our guestbook to celebrate and be entered to win some great prizes👉https://t.co/4pw2OUDlGy

[Branch @branchmetrics]

Omnichannel linking: from friction-filled to…fun? We think so! 🍬

🎉 Introducing Branch Activation—branded short links and QR codes built to drive action. 🎉

Learn more here: https://t.co/MMYzbnAisi

[Branch @branchmetrics]

✈️ Heading to Shoptalk? Let’s talk about turning shoppers into loyal app users.

Book a 1:1 meeting with Branch and get a $100 gift card — plus, you’ll be entered into a raffle for Away luggage (perfect for your next trip!).

Grab your spot: https://t.co/vYxBEv739F

[Branch @branchmetrics]

If you're still using Firebase for deep linking, now’s the time to switch. Branch makes migration seamless, with cross-platform linking, deep attribution insights, and advanced use cases.

And yes, our $10M migration fund is still open!

https://t.co/UFiZfalNlt

[Branch @branchmetrics]

Compliance and marketing don’t always mix — but they can.

Branch is the only HIPAA-eligible MMP, helping teams measure performance while supporting compliance goals.

Get the details: https://t.co/IQQk73jXg7

[Branch @branchmetrics]

🔗 Which link would you click?

A generic short link or one that’s clearly branded?

We ran a test—same ad, different links. The branded link won with higher engagement. Trust matters.

Time to upgrade your links? 👇 https://t.co/dSXTio1eWY

[Branch @branchmetrics]

Headed to Shoptalk Spring 2025? So are we!

📍 Stop by Booth #1519 or grab a 1:1 meeting with our team to see how Branch helps brands turn shoppers into lifelong customers: https://t.co/vYxBEv739F

Haven't purchased your ticket yet? Comment or DM us for 25% off 👇

[Branch @branchmetrics]

🔈 We’ve made some big updates to Branch Performance to help you optimize campaigns and drive better ROI in a privacy-first world 👇

✅ Privacy-safe iOS attribution
✅ Cross-device Household Measurement
✅ Centralized spend and ROI data

Get the details: https://t.co/kDZkBbA684

[Branch @branchmetrics]

With Firebase Dynamic Links shutting down in August, Branch is stepping in to make the transition seamless. We're dedicating $10M to help teams move to our industry-leading deep linking solution — cost-effectively and efficiently.

Get the details: https://t.co/0gli4ROCyd

[Branch @branchmetrics]

London eCommerce Summit 2025 here we come!

Don’t miss Lakshmi Pillai’s session: "Unlocking Strategies for Shopping App Success in the UK Market" 🛍️

📍 Stop by Booth No. 14 in the Exchange Lounge at Convene 133 Houndsditch or book a meeting with us: https://t.co/2WTMjgIFNc

[Branch @branchmetrics]

Heading to #HIMSS25? Join Branch's Mark Hansen for Compliance Meets Connection: Personalizing Digital Healthcare Engagement.

Let’s talk privacy, security, and HIPAA-eligible mobile attribution.

Meeting at HIMSS? Schedule here: https://t.co/sUHvv6ylNX

[Branch @branchmetrics]

We’re gearing up for MWC Barcelona 2025, and we’d love to connect! 📍

Meet Branch at Fira Gran Via, Hall 7, Booth 7B13Ex from March 3 - 6 to see how we’re shaping the future of mobile growth.

👉 Request your pass: https://t.co/kRDz1aHfwC

[Branch @branchmetrics]

Live, Laugh, Link — it's not just a motto, it's a lifestyle. 😆🔗

[Branch @branchmetrics]

#TFW you can measure TV ad impact across devices 👑

With all eyes on #superbowlads, the real question is: How do you track TV spend impact when users bounce between CTV, mobile, and desktop?

Branch Household Measurement connects TV views to actions 👉 https://t.co/n8CRLlSXRD

[Branch @branchmetrics]

Lately, we've heard a lot of questions about MMPs:
👉 Is fingerprinting still a thing?
👉 How do they handle probabilistic data?
👉 What's actually GDPR-compliant?

We sat down with Amanda Vandiver to break it all down. Check it out: https://t.co/1eAtLABPZC

[Branch @branchmetrics]

Heads up, finance pros! 💰

Digital Growth Exchange: Mobile Innovations for Financial Services is coming to San Francisco on Feb. 11 from 11:30 a.m. to 3 p.m. at Dirty Habit — and you're invited!

https://t.co/xsHiC1DNTP

[Branch @branchmetrics]

Slow month? The holiday rush is over, but the real work is just beginning.

Check out 5 practical ways to engage and retain new shoppers 👉 https://t.co/Yk6UxH7Qbl

[Branch @branchmetrics]

⏳ Final call! The deadline to submit for the 2024 Mobile Growth Awards is almost here. Ready to showcase your team’s mobile strategies? Submit your entry: https://t.co/KNdH8iTM1z

[Branch @branchmetrics]

Typing passwords with a remote? OSN+ fixed that with deep-linked QR codes:

1️⃣ Scan the TV’s QR code
2️⃣ Auto-login via your app
3️⃣ Start streaming

2M+ users now enjoy seamless access — proof that small changes make a big impact.

https://t.co/Q6fI5XkD8G

[Branch @branchmetrics]

Planned website downtime? No problem for END.

The team launched a Journeys smart banner in 30 mins, turning traffic into app users with an 11.86% view-to-click rate and 1.03% view-to-purchase.

Smart tools = big wins.

https://t.co/n19Ce58lUu