Anthony LaRocca

Views are my own.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Set aside a "moonshot" budget within your teams. Let team members take a risk without proving traditional ROI standards first.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Simplify. Test & Improve. Open yourself to risk.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit which would you rather be: A Determined Edge Walker or Disciplined Designer? Be both.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Lead a communication revolution...get rid of PowerPoint

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Agile: Inspect & Adapt, Inspect & Adapt, Inspect & Adapt, Inspect & Adapt, Inspect & Adapt, Inspect & Adapt, Inspect & Adapt

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Agile is collaboration. Collaboration with your team and with your customer. Talk to team members. Talk to customers. Improve.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit #AgileEveryDay Constantly give feedback in the office, communicate openly, and collaborate.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Collaboration = communication, transparency, streamlined development, increased productivity, higher morale

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Agile is a mindset. Rethink the way you design and provide solutions to the market, so you are working for the customer

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Don't be afraid to show your customers an unfinished product. Work with them to make it better. Observe their interactions. Fast.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Day 3! Time to learn about agile development and get the results of our rapid prototyping.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Marco made it just in time to get his Starbucks gift card! Follow along for the second half of day 2.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Ready for another "luxurious" lunch from Simply Delicious.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Collaborating to improve the customer experience...can't wait to see how the design performs in user testing tonight.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Never assume a customer understands your processes and policies. Make everything as simple as possible. Simple for them.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Discover. Design. Evaluate. Repeat.

Never stop improving until the customer's needs are met.

Then keep simplifying more.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Digital Design is about "sisters," not "twins." Features across channels don't need to match 100%, but look/feel should.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit Take time to watch how customers interact with your products...it will show joy/control/confusion better than an interview.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit "Know me, really know me." Success depends on truly understanding your customers and making things simple for them.

[Anthony LaRocca @BrandAdvisorALR]

#fedexfit 3D printers: another method of getting goods to a consumer or business, regardless of transportation need.