Cross-branding has taken over the marketing word over the past few weeks as Stranger Things prepares for season three. #crossbranding#StrangerThings
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The punch list for starting a company always includes vision, mission and value statements that express the intent and underlying beliefs of the organization. Rarely does the punch list include the brand position – but it should. Here’s why:
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#branding#marketing#Advertising
"The benefits of using personalized packaging include greater consumer engagement and brand awareness, increased sales and more consumer loyalty." Is personalized packaging something your clients can benefit from?
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On our Top 20 Hottest Brands list: Glossier. @glossier achieved unicorn status in March after receiving $100 million in funding from Sequoia Capital, bringing its valuation up to $1.2 billion. Read more about the company and its success: https://t.co/V1HLXPyfKD
Naming a business is extremely challenging. In this week's article, one of our Certified Brand Strategist lists the questions to ask when naming a business and it's products/services.
#marketing#AdvertisingAgencyOwner
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A perfect example of why brand recognition is so important during the first years of business. Eventually... the brand will be recognizable by only a small piece of the logo. #McDonalds#branding
It's becoming common to see brands call each other out. This can be effective, but is it appropriate? Do you think it's better to play nice?
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We are professional advisors and counselors, who offer the benefit of advanced training and thinking that will build your brand and your organization’s value. Learn how you can be trained by us to become a Certified Brand Strategist. #BrandStrategy#brand
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