@cwil 'built into Instagram' sounds technologically promising. But interpreting the graph they had influencers create brand content and the software measured engagement lift from that influencer content, but posted on their own brand profiles. This is technologically not special.
560m EUR spent on influencers in Germany (Switzerland and Austria) in 2017! Billion EUR market by 2020! #InfluencerMarketing@GOLDMEDIA@lkircher https://t.co/xakvIXX2nO
In the last 30 days the most watched #Easter#YouTube video is a #DIY video on pop up paper cards! More than 850,000 views. Powered by @veescore https://t.co/MWH0UYXTHK #insights
Auf dem @OMRockstars-Festival präsentieren @conzzzi und ich die große NOIZZ-Studie zur "Generation C" – zusammen mit @kingmassiv, Frankie Miles und @BrandnewIO! Außerdem launche ich meinen neuen Podcast 💥 https://t.co/PTdWkpswJh
What secretly drives #influencers? How much do they charge? How do they decide which #brands to work with? The largest study on the influencer perspective to date! https://t.co/gnWO094oid #InfluencerMarketing@BrandnewIO