Brands Untapped

Features, news and interviews for the creative community around brands and licensing. From the team behind @MojoNationUK. Contact us at [email protected].

[Brands Untapped @BrandsUntapped]

Why Brambly Hedge is evergreen: Rockpool’s Vickie O’Malley on licensing the classic book series https://t.co/b4yyAoYgFC @bramblyhedge_

[Brands Untapped @BrandsUntapped]

Hasbro’s Sally Carnota on new partnerships, taking risks – and what to expect from Play-Doh’s 70th anniversary https://t.co/wfrijHdH3z @Hasbro

[Brands Untapped @BrandsUntapped]

Mattel debuts KPop Demon Hunters dolls https://t.co/R0z9P0ZbAW

[Brands Untapped @BrandsUntapped]

Danilo’s Dan Grant, Corrina Cartlidge and Bradley Green talk cards, calendars and creativity https://t.co/Q40iFel5Z5

[Brands Untapped @BrandsUntapped]

Baileys inventor David Gluckman on brand creation, design – and his book, ‘That Sh*t Will Never Sell’ https://t.co/WRlHNYbDjq

[Ian Downes @StartLicensing]

Thanks to #PaulBufton for this excellent #marketreport from a recent trade visit he made to #China
Great to get Paul's insights and overviews @BrandsUntapped
https://t.co/TROJiZqBHm
#licensing #design #futuretrends

[Brands Untapped @BrandsUntapped]

Dalian Talent Group to launch Parisi fragrances https://t.co/mFtpX6XCbw

[Brands Untapped @BrandsUntapped]

RSVLTS launches Uzumaki apparel collection https://t.co/UpsxoDiac0 @RSVLTS

[Brands Untapped @BrandsUntapped]

MINI and Paul Smith to launch the MINI Paul Smith Edition in 2026 https://t.co/sHcssPmYfv

[Brands Untapped @BrandsUntapped]

Ultimate Guard’s Licensing Manager, Alexander Thieme, on thinking out of the box with Squaroes https://t.co/oOECKvv6H7 @UltimateGuard

[Brands Untapped @BrandsUntapped]

“It started as a fandom…” Orbitkey’s Co-Founder, Rex Kuo, discusses Disney carry, work, and travel accessories https://t.co/20f9vnDVaU @orbitkey

[Brands Untapped @BrandsUntapped]

Countdown to Halloween: Lucy Salisbury and Lauren Ilsley on the rise and rise of Funko advent calendars https://t.co/ZC2cuZYjnN @OriginalFunko @FunkoEurope

[Brands Untapped @BrandsUntapped]

“The possibilities are almost limitless”: BBC Studios’ Andrew Carley on recent wins – and future opportunities – for BBC Playback https://t.co/Tr8OqhJsXA @bbcstudios

[Brands Untapped @BrandsUntapped]

Why Guinness pie caught the eye of Declan Hassett – Senior Licensing Manager at Diageo https://t.co/NWMer9jiuF @GuinnessIreland

[Brands Untapped @BrandsUntapped]

Sony Interactive Entertainment’s Steffi Steffen talks fandom, creativity and the untapped potential of Astro Bot https://t.co/5ZevWfn1RU

[Brands Untapped @BrandsUntapped]

Ethan Lawrence – Creative Director EMEA at Disney Consumer Products – talks luxury fashion, retro appeal and untapped brands https://t.co/MfPGsbo1dw @Disney

[Brands Untapped @BrandsUntapped]

Banijay Rights’ David Christopher and Neil Gibson of Twisted Comics discuss creating Black Mirror graphic novels https://t.co/GI7ivhjipf @BanijayRights @blackmirror

[Brands Untapped @BrandsUntapped]

“Footwear is always a dream!”: Konami Cross Media NY’s Jennifer Coleman on the brand’s recent collaboration with Nike https://t.co/GHuonv7Exe @Nike @Konami

[Brands Untapped @BrandsUntapped]

Universal Products & Experiences’ Rafa Macias on anniversary plans as Fast & Furious turns 25 https://t.co/fMA3IIO871 @TheFastSaga @UniversalPics

[Brands Untapped @BrandsUntapped]

StyleWorks Creative’s Tom Froberg and Alaina Caldwell on research, style guides – and greater recognition for designers https://t.co/6GjEvHCRNr