Brenda Spiering

Senior Editor, blogger and digital content strategist – lover of strong coffee and kayaking in Georgian Bay

[Brenda Spiering @BrendaSpiering]

Heading to Vegas? Don't miss the Grand Canyon https://t.co/u5FGEmAvSG #travelblog #travel #GrandCanyon

[Brenda Spiering @BrendaSpiering]

Dreaming of sailing around the world? Find out what it's really like. #Travel #Sailing #AroundtheWorld https://t.co/L820v1oxST

[Brenda Spiering @BrendaSpiering]

Looking for a great winter vacation destination? Consider Moncton, New Brunswick. #Travel #ExploreCanada #DiscoverCanada  https://t.co/dl7TOyqshG

[Brenda Spiering @BrendaSpiering]

Planning a transatlantic cruise? Wondering when to go? Here’s why to consider spring. https://t.co/yyNoiijcyk #travelblog #travel #cruise

[Brenda Spiering @BrendaSpiering]

Important travel advisories about dengue and chikungunya for anyone heading south this year. https://t.co/Ryr1U9rYep

[Brenda Spiering @BrendaSpiering]

Thinking of planning a trip to Brazil? Feeling daunted by all those online travel advisories? Here’s what I learned from a recent tour of the country. https://t.co/mQbgcexmNM

[Brenda Spiering @BrendaSpiering]

A fun night for a great cause! Delighted to join the Ext. Marketing game night team in support of United for Literacy. https://t.co/qzNibzTBnY @UForLiteracy #UnitedForLiteracy

[Brenda Spiering @BrendaSpiering]

Enjoyed spending this morning at the Financial Services Regulatory Authority of Ontario (FSRA) presenting the first of our second annual series of web writing workshops. #Marketing #Communications

[Brenda Spiering @BrendaSpiering]

Exciting win for Ext. Marketing last night at the FCS Portfolio Awards for the Aqua Finance rebrand campaign! #Marketing https://t.co/vpIkgvdBFM

[Brenda Spiering @BrendaSpiering]

In celebration of #InternationalWomensDay2023 Ext. Marketing CEO Jillian Bannister discusses how diversity strengthens #marketing creativity https://t.co/IXvnHUgRZl

[Brenda Spiering @BrendaSpiering]

The next time you question the value of digital marketing, post “free baseball tickets” on your social media feed and watch what happens. https://t.co/qLPwzENwEc #digitalmarketing #digitalcommunications #financialservicesmarketing

[Brenda Spiering @BrendaSpiering]

A strong set of key messages is essential to any effective communications strategy. But when your key messaging starts to sound like elevator music – still recognizable but not quite true to the original – it’s probably time for a refresh. https://t.co/n7juriXb0M #KeyMessaging

[Brenda Spiering @BrendaSpiering]

Today’s #SocialMediaDay recognizes the impact that social media has on communications around the world. It’s also a reminder of the importance of optimizing social media marketing channels. Here’s a formula that can help. https://t.co/BvdAkKWVcv #FinancialMarketing #SocialMedia

[Brenda Spiering @BrendaSpiering]

Hedge funds and luxury brands have a lot in common. Understanding that can help you tailor your messaging to better engage your key target audience. Here are five ways hedge funds can be marketed like luxury brands. https://t.co/GjkVx0bDZA #marketing #hedgefunds

[Brenda Spiering @BrendaSpiering]

Are you optimizing your presentation game for today’s virtual meetings? Here are six ways you can present more effectively online. https://t.co/I3G258mrju #Marketing #FinancialServicesMarketing #VirtualMeetings

[Brenda Spiering @BrendaSpiering]

Great reason to factor videos into your marketing plan: 88% of people who took part in a recent survey said they’ve been convinced to buy a product or service by watching a brand’s video. https://t.co/7aNe0W3ZuD #marketing #videomarketing #financialmarketing

[Brenda Spiering @BrendaSpiering]

Today's Earth Day is a reminder that as more firms look to develop Environmental, Social and Governance (ESG) policies, marketers must keep up with the evolving regulatory environment. https://t.co/SPBEpD4Imb #ESGMarketing #Marketing #EarthDay

[Brenda Spiering @BrendaSpiering]

Looking to boost your marketing efforts? Microcontent, shared on a blog or via social media, can help capture an audience’s attention. https://t.co/08oeNBKzxL #marketing #microcontent #contentmarketing

[Brenda Spiering @BrendaSpiering]

For #InternationalWomensDay, we sat down with Ext. Marketing’s cofounder and CEO, Jillian Bannister, to talk about the forces that shaped her as a woman in the c-suite and how she strives to create a culture where all genders can thrive. https://t.co/6UMlJE1zKz #GenderEquality

[Brenda Spiering @BrendaSpiering]

Understanding which search engine optimization (SEO) strategies matter and which don’t is essential in ensuring your website can be found in today’s competitive landscape. https://t.co/Y5CsncQGDR #SEO #digitalmarketing #marketing