🚨 BREAKING NEWS for marketers:
•Gen Z appreciates personalized content via ad tracking
•2024 global ad spend approaches $1 TRILLION
•The Trade Desk adds consumer shopping behavior
It's all in this week's Colling Media Marketing Minute.
The refs have lost control of Suns-Mavs because they no longer have any idea what is a foul or a tech or a flagrant 1 or 2. Booker follow-through on jumper - flagrant? Booker whacked in head on drive - no flagrant? CP 4 fouls at half 1st time ever??? JOKE.
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Thanks to @YahooFinance for sharing our research on dating app #advertising. Our finding suggest your #marketing efforts should seriously consider dating apps. Check it out now! https://t.co/JUB9MaHnQ7 #yahoofinance
When is the best time for your growing business to partner with an #advertising agency for its #marketing demands? If you've been thinking about it lately, our latest blog will help you figure it out. https://t.co/ivLnmAxZpC #advertisingagency#sales#business
Join us today at 11:30am at The Newton where @BrianColling of @CollingMedia will present important info on how OTT advertising works, its benefits and why programmatic OTT advertising should be a part of the marketing mix. Seats are still available → https://t.co/SUDkTi8TPs
TV advertising has been a mainstay for years, but with a shift in viewership to online-connected devices, brands need to incorporate OTT programmatic advertising into the marketing mix. Join @BrianColling of @CollingMedia tomorrow to learn more → https://t.co/EU7IPnQrbF