Brian Lewandowski

Educator committed to maximizing student achievement and creating life long learners.

[Noah @xbtnoah]

A dead MIT professor accidentally destroyed the $20 billion executive coaching industry with one hour of lecture, and ten million people have already watched him do it.

He filmed it once in January 2018 and died eighteen months later.

Executive coaches charge fifteen thousand dollars a session to teach a third of what he covered in that one hour for free.

His name was Patrick Winston. He ran the MIT Artificial Intelligence Laboratory from 1972 to 1997 and wrote the AI textbook every computer science major in the world read for thirty years.

Every January for four decades, he gave a lecture called "How to Speak."

His entire framework fits on a napkin.

Do not read. Be in the image. Keep images simple. Eliminate clutter. Start with an empathetic connection. End with a punch line the audience can repeat over dinner. Never open with a joke. Never end with "thank you."

That last rule alone has probably cost the executive coaching industry a hundred million dollars.

"Your success in life will be determined largely by your ability to speak, your ability to write, and the quality of your ideas. In that order."

That is the actual opening line of the lecture. Winston believed it strongly enough to spend fifty years teaching computer scientists how to talk.

Founders spend $80,000 on an MBA and then hire a communications coach to teach them the same material Winston filmed once for free. Engineers write brilliant code and lose promotions to teammates who watched this lecture on the train.

The lecture is free on MIT OpenCourseWare. The textbook is free on his page.

Winston died in 2019. Almost none of the ten million viewers have actually implemented the four rules on the napkin.

The napkin is free. The willingness to actually use it in your next meeting is the entire edge.

[Radha Tripathi @Radha_AI]

A man spends 50 years teaching at MIT.

He knows his time is running out.

So he records one last lecture — everything he knows, distilled into a single hour.

He died 5 months later.

This is that lecture.

The most important hour you'll watch this week. 👇
Bookmark it for later

[Brian Lewandowski @BrianMLew_]

@robertrandolph @davematthewsbnd What show was this?

[Brian Lewandowski @BrianMLew_]

Why is rationality not a skill that is regularly practiced? For example, I often hear…“I know better because I’ve been around”, “because I’m your elder”, or “no one’s ever said anything” to defend actions. This sort of reasoning flies in the face of growth…Be willing to change!

[Brian Lewandowski @BrianMLew_]

@macklemore any chance for a stop in Pittsburgh, PA?

[Brian Lewandowski @BrianMLew_]

@GolfDigest @ScottyCameron Looks like a M3 with a little more weight

[Brian Lewandowski @BrianMLew_]

@man_dammn @EAMaddenNFL Hope they are sending you the #99club welcome gift

[Brian Lewandowski @BrianMLew_]

Ultimate Super Bowl Giveaway #giveaway #win #kosmosq #itjustwins #itjustwings https://t.co/8FA3dZ3P9D

[Brian Lewandowski @BrianMLew_]

@davematthewsbnd @rene_huemer Preview the entire new studio album

[Brian Lewandowski @BrianMLew_]

@BradFaxon That is 20 minutes from my home! I had the pleasure of playing with you at Rhode Island Country Club when I lived up there. We could have done it again🙂

[Brian Lewandowski @BrianMLew_]

💯

[Dwayne Reed @TeachMrReed]

Will > skill. You can teach the “how to,” but the “want to” has to come from them.

[Brian Lewandowski @BrianMLew_]

@davematthewsbnd @rodrigodmbrasil When can we expect the new album?

[Brian Lewandowski @BrianMLew_]

@ofarevolution “Stay calm and trust that new OAR music is coming down!”

[Brian Lewandowski @BrianMLew_]

@TeachMrReed Or if we got $1 each time a student asks “what can I do to bring my grade up” and a teacher responds “complete the assigned work”

[Brian Lewandowski @BrianMLew_]

@DropkickMurphys @DropkickMurphys is there an update regarding the new album now that we are at the end of January?

[Brian Lewandowski @BrianMLew_]

1000x YES!

[Dwayne Reed @TeachMrReed]

The entire school year should have been a gap year filled with learning and devoid of grading. This would have been the perfect time to leave A-F grades behind and shift how we measure mastery and success.

[Brian Lewandowski @BrianMLew_]

This is a great resource for all my teacher friends that will soon be moving to a remote classroom but aren’t yet comfortable using technology or Google tools. This transition is daunting but we are in all in this together!
#teachfromhome
https://t.co/94F8pYXFGA

[Brian Lewandowski @BrianMLew_]

Children thrive on routine and consistency so try to keep your scholars engaged and learning during this time. #education #Learningathome #covid19

[Brian Lewandowski @BrianMLew_]

@MrsGolomb @MrsGolomb how can we set this up for Northside scholars?

[Brian Lewandowski @BrianMLew_]

Some of my amazing scholars coding Spheros and having fun extending their learning of fractions
#stemlearning #realworldmath