BRC

The BRC provides a forum for presenting the latest trends and issues facing the media industry.

[BRC @BroadcastBRC]

We're excited with the launch of brand new website. Please check it out!
https://t.co/gtiVe5p3i0

[BRC @BroadcastBRC]

Listening to @BellMediaSales talk about the quality of time spent with media care of @BrainSightsTO research.
#brc2016

[BRC @BroadcastBRC]

Canadians and Quebecers are unique.
#Soon

[BRC @BroadcastBRC]

Consumption of sports in Quebec index at 150% vs the rest of the world. Very heavy consumers.
- @TVASports #brc2016

[BRC @BroadcastBRC]

In French Canada respondents value TV even more than English consumers for education and product information.
- Paul Street @TouchPointsCA

[CanadaTouchPoints @TouchPointsCA]

Tweeting live from the @BroadcastBRC event, here are our 10 key insights from TouchPoints 2016.1, an online study of Canadians aged 16+

[RealityMine @RealityMine]

Attending Wednesday's @BroadcastBRC event? Don't miss our 10 key insights about French Quebec and media engagement! https://t.co/t1BbuTSEAS

[BRC @BroadcastBRC]

We are getting ready to kick off our annual Quebec event. #brc2016

[WPP @WPP]

.@GroupMWorldwide predicts 2017 global marketing expenditures will surpass $1 trillion https://t.co/5gv9b5SNDC

[BRC @BroadcastBRC]

Come join us for our improved June Gala event on June 28th at the Bell Lightbox.
Tickets: https://t.co/svP5hUZtyS

[CanadaTouchPoints @TouchPointsCA]

@RealityMineTech @TouchPointsCA #research Director Paul Street at @BroadcastBRC XMedia event Today! https://t.co/goJW0Y9P7I

[BRC @BroadcastBRC]

Need help understanding Cross-Media in today's confusing landscape? We have all the info you need Tuesday May 10th!
https://t.co/VHuZQbmL3T

[RealityMine @RealityMine]

@RealityMineTech @TouchPointsCA #research Director Paul Street at @BroadcastBRC XMedia event next Tuesday https://t.co/hPQ8Xg5blp

[BRC @BroadcastBRC]

If a consumer has been exposed to a Radio ad they are 34% more likely to recall ads from other channels for that brand.
- Radio Gauge

[BRC @BroadcastBRC]

27% of drivers have advanced in-dash communication systems.

[BRC @BroadcastBRC]

74% of people used a vehicle to complete a purchase with 80% saying the Radio was on on the way to make the purchase.

[BRC @BroadcastBRC]

2/3 of tuning to terrestrial radio remains steady since Dec 2010. The media impacted most, CDs, with tuning 50% lower past 5 years.

[BRC @BroadcastBRC]

New independent research coming to understand consumers' use of technology in the car beyond syndicated measurement.

[BRC @BroadcastBRC]

Despite the nasty weather we're about to start & happy to see that almost all registrants have showed up. It's going to be a great session.

[BRC @BroadcastBRC]

We're excited and guests have already started arriving for our Radio Insight workshop. Lots of eager people to learn about Radio.