A good friend @vikpai reached out to redesign @ReferRush's landing page.
The eCom giants of India use his software, but his landing page was losing him sales and pricing him lower.
I convinced him that the page isn’t marketing fluff, it’s a sales rep.
And if it doesn’t position you like the category leader, people assume you’re the cheap option.
So we rebuilt it to:
• lead with outcomes
• prove that it’s legit
• make the next step obvious → install
Because of this page, he’s already getting more booked calls and people even commenting ‘you guys are what we’ve been looking for’
Design is a lever that makes the right customers WANT to buy from you.
Trading interfaces are one of the toughest design challenges.
One screen has to balance data, split second decisions, and enough trust for users to put real money on the line.
I designed a chat to trade experience for project plutus, an AI powered trading platform on solana
The results:
> 2x hackathon winner
> $25M peak market cap
Most trading platforms bury you in charts and indicators. But this took a different approach. It made onchain trading feel like a conversation, so the next move stayed clear and easy.