Andy

Product designer for seed-stage founders | 90+ projects | UCLA Cognitive Science | I ship what makes founders money

[Andy @BuiltByAndy]

A good friend @vikpai reached out to redesign @ReferRush's landing page.

The eCom giants of India use his software, but his landing page was losing him sales and pricing him lower.

I convinced him that the page isn’t marketing fluff, it’s a sales rep.

And if it doesn’t position you like the category leader, people assume you’re the cheap option.

So we rebuilt it to:

• lead with outcomes
• prove that it’s legit
• make the next step obvious → install

Because of this page, he’s already getting more booked calls and people even commenting ‘you guys are what we’ve been looking for’

Design is a lever that makes the right customers WANT to buy from you.

[Andy @BuiltByAndy]

@Matt_Web3_ @Backpack hey let’s cook bro

https://t.co/MO7Q8W8bEa

[Andy @BuiltByAndy]

@harjjotsinghh @moonshiftio yo let’s cook

https://t.co/MO7Q8W8bEa

[Andy @BuiltByAndy]

Trading interfaces are one of the toughest design challenges.

One screen has to balance data, split second decisions, and enough trust for users to put real money on the line.

I designed a chat to trade experience for project plutus, an AI powered trading platform on solana

The results:
> 2x hackathon winner
> $25M peak market cap

Most trading platforms bury you in charts and indicators. But this took a different approach. It made onchain trading feel like a conversation, so the next move stayed clear and easy.

[Andy @BuiltByAndy]

@TedPillows go hard or go home

[Andy @BuiltByAndy]

@jaydwivedi_ this is what quality looks like

[Andy @BuiltByAndy]

@asklumo why am I seeing this after I gave chagpt my address 👀

[Andy @BuiltByAndy]

@omarvvvr no users = no revenue

[Andy @BuiltByAndy]

@HsanC_ congrats on this milestone

[Andy @BuiltByAndy]

@AlyaBlt_ x is full of founders, builders and ceos

[Andy @BuiltByAndy]

@pankajstwt you’re welcome

[Andy @BuiltByAndy]

@knowRowan both.

[Andy @BuiltByAndy]

@blknoiz06 alive but cooked

[Andy @BuiltByAndy]

@OfficialLoganK looking forward to it

[Andy @BuiltByAndy]

@rdbuilds7 is anyone building this?

[Andy @BuiltByAndy]

@BuffetDesigns keep cooking man

[Andy @BuiltByAndy]

@KevinSzabo14 just keep your good reputation

[Andy @BuiltByAndy]

@markproduct sales and marketing

[Andy @BuiltByAndy]

@daki3crypto I never stopped believing

[Andy @BuiltByAndy]

@rdbuilds7 who’s building this?

[Andy @BuiltByAndy]

@TTrimoreau when a founder has different skill and thinks deep