Big screen video is one of the most valuable ad environments because attention is high and the experience is premium.
But passive views are only the beginning.
With SNPad QR flows, advertisers can also guide users toward direct actions:
• visit a website
• open an App Store page
• continue the experience on mobile
• move from TV attention to measurable engagement
This creates a stronger bridge between CTV advertising and real user action.
SNPad QR Experience has evolved.
What started as a simple TV pairing flow is now becoming a smarter interaction layer inside the SNPad mobile app.
CTV video on the big screen is already one of the most valuable advertising environments.
But the real opportunity starts when the viewer can take action.
With the new QR flows, SNPad now supports multiple outcomes:
• TV / device pairing
• wallet address sharing
• advertiser website visits
• App Store redirects for advertiser apps
This opens the door for premium interaction formats on top of CTV advertising, helping advertisers move beyond passive video views and closer to measurable user action.
We are very excited with what we managed to implement in such a short time.
Next screen: Ads.
More updates soon.
There's a quiet truth in CTV nobody really talks about.
Once an ad plays on a smart TV do you know what's going to happen next? 99% of people watching it don't know that's why the industry settled for one tiny answer: the ad was delivered.
Tick the box, send the invoice, move on (regular behavior).
The problem is that we (make it) different and didn't want to keep playing that game, so alongside the new player, we built SNPad Tracking.
A tool that pays attention to what actually happens in the room, not just whether the ad showed up.
There's already a basic industry check called OMID for that, we kept it and built on top.
This is exactly the part most people never see.
A CTV player is not just a video player. It becomes the foundation for delivery, tracking, integrations, compatibility, and ultimately monetization.
Rebuilding it from scratch was not the fastest path, but it was the right one if we want SNPad to work beyond our own app and integrate with the real advertising infrastructure.
This is the kind of work that takes time, but also the kind of work that changes what the project can become.
Every once in a while you sit down to fix something small and end up rebuilding the whole thing from the ground up, you can't deny that.
That's basically the story of the new SNPad CTV player.
Not a "casual" upgrade but a full rewrite from scratch.
Why? The old player was built to serve our app and nothing else, this one was built to serve the whole current industry.
We agree, there are many ways of doing that... but how we are doing it? Nobody does it that way.
Let's break it down a little so everyone can understand what's going on...
@SnpNetwork This is exactly why we’ve been so focused lately.
What we’re building now is no longer just "an app with ads" it’s turning into real CTV infrastructure: player, measurement and ad serving working together.
A lot more to show soon.
Heads up, we've been heavier on building than on posting lately, and we made huge achievements on our path forward.
That wasn't the plan, but the mission we're on right now turned out to be much bigger than we originally envisioned it when SNPad started.
Three things we actually built while it was quiet:
1️⃣ The SNPad Player → Full rewrite that now speaks the real language of the ad industry, and can run inside other TV apps, not just ours.
2️⃣ Premium CTV tracking → A separate intelligence layer that captures how an ad is actually consumed on TV, not just whether it played.
3️⃣ ADVERSE → Our adserver who is gonna target forecast, bidding and reporting in one place, plus a Google Ad Manager bridge for agencies.
I might not say it often, but I’m truly proud of our SNPad team. The effort, patience, and dedication you all put in every day don’t go unnoticed.
Even when I get frustrated sometimes, it’s only because I deeply care about this project and about what we’re building together.
Thank you for staying strong and united, we’re just getting started. 💪🚀
🚀 What did we launch in September?
Last month was one of the most productive in SNPad’s journey.
We followed the short roadmap shared at the end of August, and delivered exactly as promised.
Here’s what we shipped ⬇️
@andreibratucu Felicitări, casă de piatră! Îți doresc să rămâi în acest long pentru totdeauna; iar dacă vei avea momente mai grele, fă DCA și nu închide poziția niciodată. Să fiți fericiți și sănătoși până când viața vă va delista!
Short roadmap for SNPad V2 went live Monday. Today’s update: “Samsung Auto Launch” Background Services MVP confirmed & working; focus shifts to scalability.
Track it: https://t.co/giocGOcyCd
#SNPad#SmartThings#Samsung
🚀 2h30 AMA with our #SNPad Romania community = 🔥 updates!
💥 Doubling dev funds
💥 New Roadmap (Sept 1 – Nov 30) next week
💥 Full speed towards product launch
A huge thank you to our community for the unwavering support 🙌
#Crypto, get ready too, the sleeping giant is waking up. 🏆
#HiddenGem #Blockchain #Web3
SNPad Announcement 🚀
We’re excited to share that the SNPad mobile app production release has been approved by both Google Play Store and Apple App Store!
The release is coming very soon, and the updated app includes:
✨ User Profile Activation
🌉 Bridge Enabled on SNP Layer 2 → Ethereum
🆕 New Affiliates Structure
🖼️ Image Profile and Username Personalization
🌙 Dark Mode Theme
Get ready to explore these new features and elevate your SNPad experience!
#SNPad #Crypto #AI #DePIN
Știi scena din filmele apocaliptice când pe televizor apare un mesaj de urgență? Chestia aia nu funcționează fix așa pe la noi. În caz de catastrofă nu avem decât ROAlert (cu bune și cu rele) pe telefoane.
Dar pentru că tot vorbim aici despre unde e valoarea în blockchain și crypto: Uite unul dintre proiectele care a trecut pe la Chestionarul CryptoVineri și care are un produs funcțional acum. 👏 @SnpNetwork pentru proiect.
M-am mai gândit, însă și cred că putem și mai bine.
Cum ar fi să primim pe televizor și servicii publice sau teleșcoală? Cum ar fi să merite să deschizi televizorul ca să vezi anunțuri despre evenimente din comunitatea, cartierul sau satul / orașul tău? Aș băga asta prin toate primăriile să se anunțe gospodarul lunii sau când e următoarea câmpenească.
Tu ce ai da pe #SNPAD? #ad
Asta chiar e tare!
Din categoria utilitate asta mi se pare o stire chiar interesanta. SNPad a oficializat un parteneriat cu Ministerul Cercetarii, Inovarii si Digitalizarii prin care urmeaza sa integreze un sistem asemanator cu RO-ALERT in aplicatia lor.
Astfel oamenii vor putea fi instintati de situatii de urgenta direct de pe televizoare.
Ca sa fiu sincer nu ma asteptam la asa ceva si mi se pare fain din ambele parti. Sper sa imbunatateasca si ministerul solutia de ro alert totusi intre timp si sa nu ne trezim cu alerte degeaba cand ne uitam la meci :))).
#ad #snpad
🚀 The SNPad miners are ready to distribute SNPad ads to TVs and earn a share of the rewards from SNP! 🎉
But before the big launch, we’re hosting a special contest! 🏆 Guess the number of miners in our video, and the closest answer will win that amount in SNPad tokens! 💰
Bonus: Like ❤️ and Retweet 🔁 this post to triple your prize in tokens! Are you ready to join the challenge? 😎