Colin Shearer

Pioneer and thought leader in advanced analytics for over 25 years. Co-author of "Make It All About Me: Leveraging Omnichannel and AI for Marketing Success"

[Colin Shearer @CGFShearer]

The latest article from my book project with @SeppoHeikura. Getting data properly organised for AI deployments is non-trivial, and not simply a matter of technical data access and manipulation.
#AI #strategy #buildingsmarterbusinesses
https://t.co/CAmPadqkHV

[Colin Shearer @CGFShearer]

The latest article from my book project with @SeppoHeikura . Here we're discussing the results of a recent poll on where and how AI should fit into the organisation.
#buildingsmarterbusinesses #AI #strategy #boardofdirectors
https://t.co/QUoGADsftE

[Colin Shearer @CGFShearer]

@sharrond62 That’s lovely 😊 Hope he makes a full and swift recovery

[LID Publishing @lidpublishing]

🏆 Make It All About Me by @RHoulind & @CGFShearer, which was translated and published in Chinese in 2020, won the prestigious 2021 Gold Book Award for best #marketing #book, awarded by the Taiwan Ministry of Economic Affairs!

Get the book: https://t.co/CwDhuG7j97

#bookawards

[Colin Shearer @CGFShearer]

Results from the poll @SeppoHeikura and I ran on commercial adoption of AI
#buildingsmarterbusinesses #AI #strategy #boardofdirectors
https://t.co/rxMWFrKS3R

[Colin Shearer @CGFShearer]

How far have senior leadership progressed in AI adoption? Please let us know!
https://t.co/fWdaxcWHxB
#buildingsmarterbusinesses #AI #strategy #boardofdirectors

[Colin Shearer @CGFShearer]

@SeppoHeikura's latest article from our book project. This one discusses the building blocks of a corporate AI strategy
https://t.co/cva8AvSlC8

[Colin Shearer @CGFShearer]

Latest article from our book project. Previously we discussed the levels where AI can be applied in the business - now @SeppoHeikura looks at the different roles it can play.
#buildingsmarterbusinesses #AI #strategy #boardofdirectors
https://t.co/xUg2mfEFH4

[Colin Shearer @CGFShearer]

The latest article from my book project with @SeppoHeikura . What are the levels at which AI can be applied in the business - and how should they influence the Board's adoption strategy?
#buildingsmarterbusinesses #AI #strategy #boardofdirectors
https://t.co/iOjnsYUmFu

[Colin Shearer @CGFShearer]

The next article from my project with @SeppoHeikura . This grid is a tool we'll use in the book to explain how organisations can be best equipped to succeed (or doomed to fail!) with AI adoption.
https://t.co/T06LyF9fI3
#BuildingSmarterBusinesses #AI #strategy

[X @SeppoHeikura]

Check out my latest article: Why should the Board care about AI? https://t.co/CFIZXPBAnr käyttäen @LinkedIn

[Colin Shearer @CGFShearer]

Delighted to be working with @SeppoHeikura on our new book project. Our initial article gives an overview of what we're aiming to do: tell C-suite executives and board members what they need to know about AI.
https://t.co/SlFJ0Anh2d
#AI #BuildingSmarterBusinesses

[Colin Shearer @CGFShearer]

Organisations can leverage AI and data to adapt and survive - or even thrive - in the COVID-19 era. Delighted to present today's episode of #InsideKnowledge on LID Radio.
#AI #data

[LID Publishing @lidpublishing]

Listen to today's episode of #InsideKnowledge🎙️

💬'AI and data-driven adaptation in COVID19' by Colin Shearer, co-author of #MakeItAllAboutMe

🎧Listen via:
Apple https://t.co/FgDu9j4KIT
Spotify https://t.co/OuzF9Qyxyl
Google https://t.co/DIa2UfAk8G

#Marketing #AI #Data

[H. James Wilson @hjameswilson]

Why artificial intelligence leads to job growth. Some new research—quite consistent with ours in “Human + Machine”—on why workforces should prepare for more job opportunities. #HplusM ⁦@pauldaugh⁩ #AI https://t.co/fg9WWDYVcn

[Colin Shearer @CGFShearer]

@DominikElmiger There can be huge value in communities/panels, especially with modern analytics extracting insights from unstructured feedback. They're probably mentioned less in CX/omnichanel discussions as there's a strong focus on insights at the individual level.

[Colin Shearer @CGFShearer]

Great point. You need to be as proactive and far reaching as possible in trying to identify and resolve the issues that drive (possibly latent) dissatisfaction

[Don Peppers @DonPeppers]

Using Video to Collect More Helpful VOC Feedback If you haven't thought about this kind of customer feedback, you probably aren't discovering as many complaints as you can - and then fixing them. https://t.co/LXzMf0K8uf

[Houston Inc @houstoninc]

One of the perks of working with Houston is the privilege of having our experts give inspirational speeches at your event. 😎 This is @CGFShearer at Telia's partner day sharing his knowledge on AI and advanced analytics. 💪

Check out our cases here: https://t.co/Zu2FsRBL95

[THESHIFT @theshiftfi]

Companies shouldn't look at AI as a separate process in companies and build a AI strategy as such. Better call it the "AI vision", and apply it to all processes. @CGFShearer @TeroOjanpera @silo_AI #theshiftfi

[Antti Möller @AnttiMoller]

How to avoid your AI experiment from becoming a “science project”, @CGFShearer: plan from the start to fuel real results into business processes. Be sure to measure the effect and value.

#theSHIFTfi #AI #businessdevelopment

[THESHIFT @theshiftfi]

"If you just dive into a data lake, the only thing to happen is that you'll drown. Here's a tip: focus on critical business imperatives" says
@CGFShearer . On point. #ArtificialIntelligence #theshiftfi