#16G5 Dixons Carphone can check whether it is ready for IR4.0 through data driven choices, which include producing data driven services, share of revenues, share of data used, smart products of Dixons must involve ICT add on functionalities and data analytics in usage phase.
#16G4 The most common ways Dixons Carphone use the Internet for business are brand communications, customer service, sales channels, amplifying marketing activities, providing insights to inform product development and mining for customer intelligence.
#16G3 The metrics Dixons Carphone should use to decide their social media presence are brand awareness metrics and customer service metrics. For example, customer service metrics allows Dixons Carphone to measure response times and response rates of interactions with customers.
#16G2 The social media platforms which should be preferred by Dixons Carphone are Twitter, LinkedIn. These platforms allow Dixons to increase brand awareness to customers, drive traffic to their website,boost brand engagement and increase revenue/sign ups and sales of customers.
#16G1 Some of the reasons Dixons Carphone should have a presence in social networks and media is increasing brand recognition through emphasising their brand’s uniqueness. It also improves Dixons return on their investment through the awareness of their products to customers.
#14G5 The impact of globalisation on Dixons Carphone’s workforce are polarisation of work opportunities. Dixons workforces will have to deal with globalised work,increased automation will drive a polarisation of work with exceptional possibilities for those with in-demand skills.
#14G4 The most appropriate outsourcing model for Dixons Carphone, with emphasis on functions outsourced and associated benefits is Offshore outsourcing. This allows Dixons Carphone to use companies from developing countries to write code and develop systems collaboratively.
#14G3 The main issues relating to Dixons IT infrastructure for implementing a global strategy are technological issues. Dixons Carphone must manage their network infrastructure across different countries and manage international integration of their technologies and services.
#14G2 The most suitable method Dixons Carphone can choose for entering a global market is merger and acquisition. This enables Dixons Carphone to create a third company with another partner and have more control over the marketing costs and strategies.
#14G1 There are multiple areas Dixons must reflect on, when assessing its globalization readiness. This involves ensuring sufficient size of the company, awareness of markets, realizing what products customers require and continually maintaining positive profits for products.
#12G5 The role of SCM for Dixons Carphone is to actively streamline supply area tasks to make the most of customer value and achieve competitive benefit in the market. Dixons Carphone and SSE (domestic energy business) have a partnership to give connected home products in the UK.
#12G4 The role of CRM system for Dixons Carphone is to handle and maintain interactions with customers. The CRM system supports Dixons Carphone in building customer connections and the capability of streamlining operations to increase profitability and maximise a growth of sales.
#12G3 The role of ERP systems in Dixons Carphone is providing business systems that support them through a project to track, utilize important resources. For example,the ERP system enables Dixons Carphone to carefully control, track inventory levels of products sold to customers.
#12G2 It is important for Dixons Carphone to achieve Enterprise Application Integration (EAI) for connecting e-business applications such as, customer relationship management. For example, front office CRM applications allow Dixons Carphone to implement customer service.
#12G1 Business information systems support different functions of Dixons Carphone through the SCM system. SCM helps management perform and track the efficiency of Dixons Carphone’s product/sales data, logistics and order fulfilment, such as handling distribution networks.
#10G5 Examples of digital disruption that can benefit Dixons Carphone are prices through selling products as individual units digitally, product bundles (selling products collectively) digitally and in-store, as well as time customers are charged and access given to customers.
#10G4 The different digital business models that can be implemented by Dixons Carphone are e-commerce model through sales online and subscription-based model based on loyalty of consumers through producing steady streams of revenue, such as,pay monthly mobile phone subscriptions.
#10G3 The different e-payment methods Dixons Carphone can deploy are Electronic Funds transfer, Electronic checks, E-Cash, Pay at ATMs (Automated teller machines) and E-wallets. For example, Dixons Carphone have electronic checks when customers pay for products purchased online.
#10G2 The different e-commerce revenue streams for Dixons Carphone are transaction fees,license fees, fees for value-added services.Advertising fees for Dixons Carphone are easily implemented,well targeted adverts have perceptions as value-added content by trading participants.
#10G1 The different e-commerce transaction models that are relevant to Dixons Carphone are Business to Business (B2B) and Business to Consumer (B2C). For example, the business-to-consumer model allows Dixons Carphone to sell products and services to customers on their website.