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@airgups23 You’re not wrong. My humble point is, per your original tweet,Peacock automating direct deals doesn’t hurt SSPs or slow down what’s happening programmatically in CTV.
@airgups23 They’re not though. Direct deals have always lived in the ad server. Biddable deals are optimized via SSPs. Continued automation of digital media across transaction types and formats provide tons of upside for the key pieces of the ecosystem.
As a huge Sopranos fan… I’ll go ahead and share… #manysaintsofnewark was incredibly frustrating. It could have been so good… but, wow, it was so bad. So, so… bad.
I’ve been obsessively paying attention to the news for about 15 years now and the most infuriating thing to me is that “experts” can get things completely wrong, mock the people who get them right, never apologize or even acknowledge it, and continue being “experts.”