People compare $Merlin to $Penguin because both went viral.
I think they're missing what made Penguin special in the first place.
Penguin wasn't just a penguin. It was a story about leaving everything behind and chasing something bigger than yourself.
Merlin feels similar.
A family selling water on the streets of Mexico. A kid helping his mother. A duck that accidentally captured the heart of the entire world.
Now they're meeting with FIFA and talking about making Merlin an ambassador for the World Cup.
That's the part people connect with.
Not the duck.
The idea that life can completely change when nobody expects it.
The best memes aren't just memes.
They're stories people want to believe in.
π¦π $Merlin
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