Decoding the art, science, and strategy of political campaigns. Insights from strategists, researchers & leaders on why campaigns win, lose, and change history.
🎥 Season 1 Premieres today @ 14:00 SAST on YouTube: https://t.co/MwDMPjWM9K
🎙 Hear directly from the strategists and practitioners who design and run political campaigns.
#CampaignPulse#DecodingCampaigns#DefiningPower#Politics
The @UCT_news -PCRH Executive Short Course on How to Run and Manage a Winning Political Campaign is proud to welcome two senior leaders from the governing Sierra Leone People��s Party (SLPP):
1. Ambassador Ernest Mbaimba Ndomahina – National Chairman for Peace and Reconciliation
2. Alhassan George – National Organizing Secretary
Together they bring deep experience in political organisation, mobilisation, governance, and party leadership.
📅 September 28 – October 2, 2026
📍 University of Cape Town
Campaigns are won before Election Day and it starts with the right leadership and strategy.
Visit us at https://t.co/Kuk0iKqh1b for more !
Do manifestos still sway voters? @ShikamoCampaign says campaigns are rarely won by manifestos. While a well-written policy document outlines a vision, it does not move voters to the polls. Elections are won by structural precision, technical expertise, and a flawless ground game
Do manifestos still sway voters? @ShikamoCampaign says campaigns are rarely won by manifestos. While a well-written policy document outlines a vision, it does not move voters to the polls. Elections are won by structural precision, technical expertise, and a flawless ground game
Campaigns are rarely won by manifestos. While a well-written policy document outlines a vision, it does not move voters to the polls. Elections are won by structural precision, technical expertise, and a flawless ground game. A brilliant strategy on paper is useless without the operational architecture to execute it. Winning requires data-driven voter targeting, seamless logistical coordination, and a highly disciplined field operation. Do not just write a vision for the future, build the infrastructure capable of delivering it. Build a machine, not a book. #VoterIntelligence #Shikamo
According to @IPE_Official_ 1.5 billion eligible voters don’t vote. Millions more aren’t registered. The biggest challenge in politics today isn’t persuasion, it’s participation. Next year's #IPE27 provides a global platform to rethink campaigning to reclaim the #MissingVoter
1.5billion eligible voters don’t vote. Millions more aren’t registered.
The biggest challenge in politics today isn’t persuasion, it’s participation. #IPE27 is a global platform to rethink campaigning to reclaim the #MissingVoter.
Save the date: 5-6 August 2027 | South Africa
New faces, same mission: Decoding campaigns, defining power. The International Centre for Political Campaigns is thrilled to introduce @DimphoLekgeu (Lead Anchor) and @PaulaSlier (Senior Producer & Researcher) to the team! You dont want to miss what they have in store
Bridging the gap betwn technology & voter participation is at the heart of what we do @ResourceHub_HQ . The #MissingVoter is not lost, they need to be reached, engaged & empowered. We look forward to driving this conversation in #CapeTown 5-6 August 2027. #GlobalParticipationGap
#PoliticalCampaigns are now more technologically sophisticated yet millions are still not registering to vote and millions who are registered are still not voting.
That is why #IPE27 addresses the Global Participation Gap to reclaim the #MissingVoter.
5-6 August 2027 #CapeTown
“The young voter is disillusioned…” listen to @Gcotyelwa_J, political campaigns specialist at #PCRH, as she speaks to @eNCA about voter registration. @IECSouthAfrica
The incumbent has one solution,which is to use Macky Sall tactic of using law fare to ban Sonko from standing in 2029.
But will Senegalese accept it ? Time will tell!
Every campaign generates data. Almost none of it gets used for decisions.
We change that, turning field activity into structured campaign intelligence.
📍 Voter contacts. Ward issues. Mobilisation data. Resource signals.
Book a demo → https://t.co/1AUPSQRPbZ
Why We Exist
Political campaigns shape the future of nations. Yet campaigning remains one of the least professionalised sectors in many parts of the world.
Too often campaigns are driven by instinct rather than evidence, personalities rather than systems, and noise rather than strategy.
The International Centre for Political Campaigns exists to change that.
We were founded on a simple belief: political campaigns should be informed by data, strengthened by research, powered by technology, guided by strategy, and measured by results.
Our mission is to build an ecosystem that develops campaign professionals, advances campaign knowledge, creates innovative tools, strengthens political communication, and equips leaders and organisations to run more effective campaigns.
From advisory services and campaign communications to training, research, and campaign technology, we are working to professionalise the practice of political campaigning across Africa and beyond.
Because campaigns are not accidents.
They are engineered.
And campaigns deserve nothing less.
#PoliticalCampaigns #CampaignStrategy #CampaignManagement #PoliticalCommunication #DataDrivenCampaigns #Leadership #PoliticalLeadership #CampaignInnovation #AfricaRising #ICPC @ShikamoCampaign@ResourceHub_HQ@CampaignPulseHQ@UNDAfrica
“The young voter is disillusioned…” listen to @Gcotyelwa_J, political campaigns specialist at #PCRH, as she speaks to @eNCA about voter registration. @IECSouthAfrica
The @IECSouthAfrica launched a drive to get voters registered ahead of upcoming municipal elections.
Our Political Campaigns Specialist @Gcotyelwa_J spoke to @eNCA about why registration matters & what campaigns need to do to turn out their voters.
Watch the full interview 👇🏾
The @IECSouthAfrica launched a drive to get voters registered ahead of upcoming municipal elections.
Our Political Campaigns Specialist @Gcotyelwa_J spoke to @eNCA about why registration matters & what campaigns need to do to turn out their voters.
Watch the full interview 👇🏾
Introducing our first set of executive short course participants.
We are proud to welcome Nigeria’s @OfficialAPCNg National Secretary & former Senator, Prof. @DrSRJ_ & National Women Leader @DrMaryAlile joining 27 leaders from across Africa this September in Cape Town.
What separates political winners from spectators in African politics? Strategy.
Every election produces candidates. Very few produce campaigns engineered to win.
That is why Africa’s only executive course dedicated exclusively to political campaigning is back. How to Run Winning Political Campaigns has returned and the 2026 cohort is already fully subscribed.
This is not theory for lecture halls. It is a practical, high-level programme designed for those who understand that campaigns are not accidents. They are engineered through strategy, data, mobilisation, communication, and disciplined execution.
Delivered through a pioneering partnership between Political Campaigns Resource Hub and University of Cape Town, the programme reflects a growing recognition that Africa deserves world-class political campaign education tailored to its own realities, complexities, and democratic transitions.
25 campaign leaders | 6 African countries | 5 transformative days
Cape Town | 28 September to 2 October 2026
The next generation of African political leadership is already preparing for the battles ahead.
The question is simple: will you be in the room next time, or studying those who were?
Follow our platforms and stay connected to the future of political campaigning in Africa.
#PoliticalCampaigns #AfricanPolitics #ElectionStrategy #PoliticalLeadership #CampaignManagement #PoliticalCommunication #LeadershipDevelopment #AfricaRising #ExecutiveEducation #PoliticalStrategy @ResourceHub_HQ@CampaignPulseHQ@ShikamoCampaign@UNDAfrica
#PoliticalCampaigns shape nations, yet across Africa they still run on instinct, not structured knowledge.
That gap is why we offer the practitioner-led UCT-PCRH Executive Short Course with @UCT_news's @FilmandMediaUCT - turning campaign experience into structured learning.
Smart candidates prepare for winning and losing, but the smartest ones use the time between elections to build relationships, grow their base, and keep their message alive.
Hear more from Jonathan Moakes in full: https://t.co/pAOQHhaJ3l
A campaign firm that stops learning is a firm that stops winning.
At the International Centre for Political Campaigns (ICPC), we approach every assignment with a singular conviction: that in sharing our expertise, we grow stronger — and so do our clients. Excellence in political advisory and campaign management demands an open mind, a commitment to customization, and flawless execution.
We don’t just offer advice. We deliver an entire ecosystem of specialised powerhouses, each a leader in its own right, working in extraordinary synergy to produce outcomes that singular firms can only dream of.
Shikamo Political Campaigns & Advisory Services is your frontline partner in political campaigning, risk advisory, and strategic counsel. Where bold decisions meet calculated outcomes and winning strategies are built from the ground up.
UNDA Africa is a premier political communication and advertising agency that crafts messages that move people, shape perception, and define political identity at every level of the campaign.
Campaign Pulse Podcast is the heartbeat of modern political campaigning. Through compelling narratives, real stories, and sharp commentary, it brings the world of campaigns to life and keeps the conversation leading.
The Political Campaigns Resource Hub is the intelligence engine powering it all. Built on evidence-based research and deep learning resources, it sharpens campaign thinking, fuels innovation, and ensures every decision is backed by knowledge.
Together, these four pillars form a campaign ecosystem engineered to operate with precision independently, while seamlessly amplifying one another when united. The result is a force multiplier that doesn’t just change the game — it redefines what winning looks like.
This is the ICPC difference. Follow our work across all platforms and witness it in action. @ShikamoCampaign@ResourceHub_HQ@CampaignPulseHQ@UNDAfrica