Chandler Lyles

I write an email every week guaranteed to help you grow your business. Sign up👇

[Chandler Lyles @ChandlerLyles]

I write an email every single week that is guaranteed to help you grow your business.

You just have to do three things:
1. Sign Up
2. Read it
3. Implement it.

Get on the list 👇
https://t.co/qFhk0qK1en

[Chandler Lyles @ChandlerLyles]

Most e-commerce brands are burning cash with their digital ads.

Weak creative. Bad tracking. No strategy.

At High Beam, we’ve turned $200M in ad spend into $1B+ in revenue.

Want to know what’s broken in your advertising?

We’ll show you, no strings attached.

[Chandler Lyles @ChandlerLyles]

Facts don’t sell. Stories do.

In this episode of The Highlight, I sat down with ex-fighter pilot turned storytelling coach Dan Manning to break down how business leaders can use story to move people and drive sales.

🎧 Listen here: https://t.co/2VqealdqRj

[Chandler Lyles @ChandlerLyles]

Your customer has 2 brains:
🧠 Emotion
🧠 Logic

Hook emotion.
Back it with data.

Skip either—your revenue stays stuck.

Emotion earns attention.
Logic earns belief.
Great marketing needs both.

[Chandler Lyles @ChandlerLyles]

Are you struggling with this?

[Chandler Lyles @ChandlerLyles]

Bernie Madoff didn’t steal $65B overnight.

It started with one lie in 1962.

A crash wiped out his clients’ money.

He secretly repaid them with a $30K loan—then lied & claimed genius status.

Your ethics don’t scale.
They magnify.

What will you do in your Madoff Moment?

[Chandler Lyles @ChandlerLyles]

Does your business have KPIs?

Do those KPIs align with your yearly goals?

Do those yearly goals align with your 10 year vision?

[Chandler Lyles @ChandlerLyles]

THIS is the one business book I recommend more than any other.

[Chandler Lyles @ChandlerLyles]

Truett Cathy famously said to a room full of CFA execs one day that if they wanted to get bigger as a company that they would first have to get better. Because if they got better, customers would demand that they get bigger.

Now they outsell everyone else on this list.

[Chandler Lyles @ChandlerLyles]

How does Chick-fil-A outsell every other fast food joint in America?

[Chandler Lyles @ChandlerLyles]

How to build a brand that lasts.

[Chandler Lyles @ChandlerLyles]

Here's the secret behind Gordon Ramsay's success.

[Chandler Lyles @ChandlerLyles]

We buy with emotion and justify with logic.

The quicker you figure that out, the faster your business will grow.

[Chandler Lyles @ChandlerLyles]

THIS is the biggest competition your business is facing this year.

[Chandler Lyles @ChandlerLyles]

Pull this lever if you're struggling with selling your products online.

[Chandler Lyles @ChandlerLyles]

Can you trust the people on your team?

If not, then you might be struggling with "Smartest Person in the Room" syndrome.

[Chandler Lyles @ChandlerLyles]

Want to increase the conversion rates on your website?

Steal Steve Jobs' best pricing trick.

[Chandler Lyles @ChandlerLyles]

If your business (B2C or B2B) doesn't have a YouTube strategy in place, you're missing a huge opportunity.

You CAN'T get a show on Netflix.

You CAN get a show on YouTube in the next five minutes.

Go where the attention is. Cause people to feel something.

[Chandler Lyles @ChandlerLyles]

If you understand this, you'll understand everything that influences every great marketing campaign.

[Chandler Lyles @ChandlerLyles]

This week, I spent three days with a room full of incredible veterans starting and growing their businesses at the DAV Patriot Bootcamp.

[Chandler Lyles @ChandlerLyles]

Just because your business makes it all the way to Shark Tank doesn't mean that you've "arrived" at some mystical land of permanent success.

You've got to keep marketing!

___
#SharkTank #socialmediatips #entrepreneurlife