Channing Mitzell

VP, Digital Marketing @ Electric Feel Records

[Channing Mitzell @ChanningMitzell]

@ColinMaddenUGC fascinating. keeping us on our toes colin

[Channing Mitzell @ChanningMitzell]

@alexolim_ Most artists/ music marketers have to break songs w/no obvious connection or momentum tho :)

[Channing Mitzell @ChanningMitzell]

@Jibran_05 “Do not mistake automation for progress” is a bar

[Channing Mitzell @ChanningMitzell]

@alexolim_ @jhueri I agree. but is this particular example superstitious ? creators on tt want to use trending audio and music marketers have to fight against that (because majority of songs are not trending)

[Channing Mitzell @ChanningMitzell]

@WisprFlow @WisprFlow Samm from the Wispr team just hopped on a Zoom with me for 30 minutes and we resolved the issue. Amazing customer experience. Thank you !!!

[Channing Mitzell @ChanningMitzell]

@WisprFlow I am getting charged for two subscriptions but App (both deskptop and iOS) telling me I have no words remaining. Your customer support team isn't getting back to me. Can you help?

[Channing Mitzell @ChanningMitzell]

@milkkarten Thanks for all the sauce via Link in bio

[Jibran @Jibran_05]

Introducing Lightreel 2.0

The first AI that tells you how to go viral

- Trained on 200,000+ Reels and TikToks
- Answers any marketing question
- Updated every hour with new videos

And, it’s now free to try 🫡

(PS — writing a UGC strategy for EVERYONE who retweets and comments their startup idea)

[Channing Mitzell @ChanningMitzell]

Shout out @Jibran_05 and Lightreel. Built for general UGC, accidentally cracked something wide open for music mktg. At Electric Feel we’re looking for tools the traditional music mktg world isn’t looking at yet… and Jibran is way ahead of the curve. Go follow what he’s building

[Channing Mitzell @ChanningMitzell]

@Jibran_05 @yusuff_hamza Massive market here… gonna DM you

[Channing Mitzell @ChanningMitzell]

@mattwelter Why do you think the page is now like this? Can barely crack 1k views

[Channing Mitzell @ChanningMitzell]

@milkkarten Just did, thanks!!

[Channing Mitzell @ChanningMitzell]

Joshua Slone: Just announced his debut to the world... a surprise album coming out in 8 hours (on a Tuesday night!). No previous music, no countdown page, nothing.

This is like learning to drive during your first NASCAR race. He just lit the playbook on fire and I love it

[Z @BrianZisook]

Anyone claiming to have the blueprint for success in today’s music business is selling snake oil. Doesn’t matter if it’s an “expert” with a blue check and a course or an A&R at a major trying to sign an artist. Everyone’s just trying things and figuring it out in real time.

[Channing Mitzell @ChanningMitzell]

Most big artists would likely never use their Spotify picture for literal campaign messaging- "too on the nose." Fred again.. did it anyway for his 10 weeks/songs/cities rollout. Distribution isn't a given just because you have a huge fan base. Useful beats cool (for this)