Clever Content DK

Clever Content Conference is the no. 1 content marketing conference in Scandinavia!

April 11th & 12th 2018 #CleverContentDK

[Clever Content DK @CleverContentDK]

@PlayerFM @Robert_Rose So true. That's what we should all strive for.

[Clever Content DK @CleverContentDK]

"Content marketing is more expensive, more difficult and takes longer than any other marketing tactic. And that's why it works and why you should do it!" @Robert_Rose #ccdk18

[Clever Content DK @CleverContentDK]

Our goal with content marketing should be an addressable audience, plain and simple, says @Robert_Rose #ccdk18

[Clever Content DK @CleverContentDK]

Audiences are assests. So we should aim to gain their trust. @Robert_Rose #ccdk18

[Clever Content DK @CleverContentDK]

If your video doesn't work for mobile, change it! Great point from @chriskubby #ccdk18

[Clever Content DK @CleverContentDK]

"Be bold to stop the scroll!" @chriskubby #ccdk18

[Clever Content DK @CleverContentDK]

When creating videoes for Youtube, frontload your keywords, @chriskubby points out. #ccdk18

[Clever Content DK @CleverContentDK]

Do more video. That's the only way you can know what your audience wants! @chriskubby #ccdk18

[Clever Content DK @CleverContentDK]

Maaan, @chriskubby just #rickrolled the audience! #ccdk18

[Clever Content DK @CleverContentDK]

If nothing else, let's stay curious! Thank you @jonburkhart #ccdk18

[Clever Content DK @CleverContentDK]

Mr. @jonburkhart wants us to get QUIET! -that is to focus on Questions, Imagination, Empathy, Testing #ccdk18

[Clever Content DK @CleverContentDK]

We have to ask the right questions, to come up with the right content, says @jonburkhart #ccdk18

[Clever Content DK @CleverContentDK]

Pillar page - Cluster page - Internal link. There you have it. The recipe from @larsdamgaard from @Brand_Movers #ccdk18

[Clever Content DK @CleverContentDK]

VELUX found that when promoting a new app, awareness is extremely important. But it may not cause people to download right away. #ccdk18

[Clever Content DK @CleverContentDK]

"Invite sales to participate in content creation - they are used to answering questions from customers," says Lars Damgaard from @Brand_Movers #ccdk18

[Clever Content DK @CleverContentDK]

"When you answer the questions, your potentiel customers ask, you become a thought leader. And you attract high quality traffic." Great advice from Lars Damgaard, COO at @Brand_Movers #ccdk18

[Clever Content DK @CleverContentDK]

VELUX is starting out strong with merc #ccdk18

[Clever Content DK @CleverContentDK]

You're not finished when you push the post-button on Facebook. You have to test it, says @Skrumsager from @Bilbasen

[Clever Content DK @CleverContentDK]

"Document your content marketing strategy, or it doesn't exist." So true, Irina @SAP #ccdk18

[Clever Content DK @CleverContentDK]

Make sure you're making entertaining content if you want to reach beyond your core audience, says @Skrumsager from @Bilbasen #ccdk18