Physical Educator at Emmett High School! Football is the game, Coach Schaffeld is the name. Assistant football coach EHS. Montana Western Grad 17’ @S2Asystem
Coaching is not just about the game, it’s about teaching young men who will be future husbands, fathers, and productive members of society.
#HungryHuskiesRunFaster#WarFor4
Freshman football is one of those amazing opportunities to teach the young guys the skills and standards of what it takes to be a champion and to help get them ready for the future of the program. #YoungPups#LilDawgz#FreshmanFootball#EmmettHuskies
As we start a new football season, here are 10 Keys to Being a Great Assistant Coach....
1. Be Loyal
Loyalty earns respect. You can prepare to be a head coach without undermining others. Support the head coach, the staff, and the mission. Loyalty builds trust, and trust builds teams.
2. Show Improvement
Don’t stay the same. Keep learning techniques, schemes, and ways to improve. Be a student of the game, no matter how much experience you have.
3. Make Your Role Special
Whatever you're in charge of, (position group, special teams, equipment, etc.) make it excellent. Treat your area like it’s the most important part of the program.
4. Give Meaningful Feedback
Help players grow. Don’t just say “do better.” Teach. Correct. Encourage. Give feedback they can use to get better.
5. Never Be Unprepared
Time is the one resource you get equal with your opponent. Don’t waste it. Have a plan. Be efficient. Be ready every day.
6. Be Energy-Positive
Bring good energy consistently. Your tone helps set the team’s tone. Be the coach that players and staff want to be around.
7. Communicate Clearly
Be direct, respectful, and open. Talk with people, not at them. Good communication prevents confusion and builds cohesion.
8. Be Reliable
Do what you say you’ll do. Be on time, every time. Great head coaches want assistants they can trust without micromanaging.
9. Develop Relationships
Invest in people. Players don’t care how much you know until they know how much you care. Relationships are the foundation of influence.
10. Support the Head Coach's Vision
Even if you’d do things differently, support the head coach’s vision publicly and work to carry it out fully. Alignment creates momentum.
My annual reminder to all coaches....
Your job as a Coach is to get the program to it's ceiling. The ceiling is different at each place. This can be difficult for parents, players, coaches, and admin to understand. Work to get your program to it's individual ceiling this year.
“Coach, I got a good grade on my test”
“Coach, I got the job I interview for”
“Coach, I got accepted for the college I wanted”
“Coach, I am graduating”
Love celebrating the off the field victories of past and present players!
As an Athletic Director, this is your reminder to tell your coaches thank you.
In today’s world, high school coaches are so much more than people who install X’s and O’s. They prepare fields, paint lines, organize schedules, coordinate transportation, and help build programs. More importantly, they prepare young people for the real world by teaching hard work, discipline, commitment, sacrifice, and accountability.
They work to keep teams together, have difficult conversations about playing time, strive to win, and navigate parents who believe in accountability for everyone except when it impacts their own child.
Today’s coaches are teachers, mentors, leaders, and professionals. In most cases, they do all of this for very little money and a deep belief in the impact they can have on young people.
So to all of my coaches….THANK YOU!!
Thank you for the countless hours, the early mornings, the late nights, and the sacrifices you make with your own families to help raise someone else’s child.
And thank you to your families for supporting your commitment to making the next generation better than the one before it.
Your impact reaches far beyond the scoreboard, and our schools and communities are better because of you.
Congratulations to our 2026 Captains!
#67 Ethan Larson, #20 Connor Dunlea, #18 Eli Nourse
Also a big congratulations to Eli Nourse who will wear the legacy #18 jersey, another Beaverhead county guy to continue the traditions!
#GoDawgs#WeNotMe
About that time to put it all together and compete one last time this spring!! Come watch the Dawgs tomorrow at 1:00 pm, in Bulldog Stadium.
#GoDawgs#IAM3
As an AD, I remind my coaches if your top athlete’s lack of effort is negatively impacting the team more than their ability is contributing, it is time to make a change. Effort is non negotiable. Holding that standard will elevate your team, reinforce your culture, and send a clear message about expectations.
HS sports:
Lifting with your team 2x/wk in the off-season doesn’t always guarantee you will win a title. It just increases your likelihood of success.
But not training with your team 2x/wk in the off-season almost always guarantee that you will not win a title. It wildly decreases your chances of success.