๐๐ ๐ฎ๐ค๐ชโ๐ง๐ ๐จ๐ฉ๐๐ก๐ก ๐จ๐๐ก๐ก๐๐ฃ๐ ๐๐๐๐๐ฉ๐๐ก ๐ฅ๐ง๐ค๐๐ช๐๐ฉ๐จ ๐๐ค๐ง โฆ5,000 ๐ค๐ง ๐ก๐๐จ๐จ, ๐ฎ๐ค๐ชโ๐ง๐ ๐ฅ๐ง๐๐๐๐ฃ๐ ๐ฎ๐ค๐ช๐ง๐จ๐๐ก๐ ๐ค๐ช๐ฉ ๐ค๐ ๐ฉ๐๐ ๐๐ก๐ค๐๐๐ก ๐๐๐ค๐ฃ๐ค๐ข๐ฎ... ๐๐๐ง๐'๐จ ๐ฅ๐ง๐ค๐ค๐:
Real conversation I had with a Port Harcourt creator last week:
๐๐ถ๐บ: โKenny, Iโve sold 417 copies of my course this monthโover โฆ2 million! Iโm balling.โ
๐ ๐ฒ: โCongrats. How many buyers have returned to buy your โฆ150k program?โ
๐๐ถ๐บ: โNone. They say itโs too expensive.โ
๐ ๐ฒ: โExactly. You trained them to expect cheap. Now youโre stuck in the โฆ5,000 hamster wheel.โ
Hereโs the part nobody talks about:
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๐๐๐ ๐๐ง๐๐๐-๐พ๐ค๐ข๐ฅ๐๐ฉ๐๐ฃ๐๐ฎ ๐๐๐ง๐๐๐ค๐ญ
When you sell low-ticket, ๐๐ผ๐ ๐ฎ๐๐๐ฟ๐ฎ๐ฐ๐ ๐น๐ผ๐-๐๐ฟ๐๐๐ ๐ฏ๐๐๐ฒ๐ฟ๐.
Low-trust buyers need MORE hand-holding, ask MORE questions, and generate MORE refund requests.
End result: You work 3ร harder for 10ร less revenue.
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๐๐ฎ 3-๐๐ฉ๐๐ฅ ๐ผ๐จ๐๐๐ฃ๐จ๐๐ค๐ฃ ๐๐๐๐๐๐ง (๐ฉ๐๐๐ฉ ๐ข๐ค๐ซ๐๐ ๐ข๐ ๐๐ง๐ค๐ข โฆ5๐ ๐๐๐๐๐ฉ๐๐ก ๐ฅ๐ง๐ค๐๐ช๐๐ฉ๐จ ๐ฉ๐ค $5๐ ๐ง๐๐ฉ๐๐๐ฃ๐๐ง๐จ per client):
๐ฆ๐๐ฒ๐ฝ ๐ญ โ ๐๐ป๐ฐ๐ต๐ผ๐ฟ ๐ฉ๐ฎ๐น๐๐ฒ, ๐ก๐ผ๐ ๐ฃ๐ฟ๐ถ๐ฐ๐ฒ
Instead of: โBuy my course for โฆ15k.โ
Say: โIโll build you a funnel that prints โฆ500k profit in 30 days. My fee is โฆ1,500,000. You keep the funnel.โ
ืโฐโโค๐๐ข๐ฎ๐ฆ ๐ฑ๐ณ๐ฐ๐ฅ๐ถ๐ค๐ต, 10ร ๐ฑ๐ณ๐ช๐ค๐ฆโ๐ฃ๐ฆ๐ค๐ข๐ถ๐ด๐ฆ ๐ต๐ฉ๐ฆ ๐ข๐ฏ๐ค๐ฉ๐ฐ๐ณ ๐ช๐ด ๐๐๐, ๐ฏ๐ฐ๐ต ๐ฉ๐ฐ๐ถ๐ณ๐ด.
๐ฆ๐๐ฒ๐ฝ ๐ฎ โ ๐๐ป๐๐ฟ๐ผ๐ฑ๐๐ฐ๐ฒ ๐ฃ๐ฎ๐ถ๐ป-๐ผ๐ณ-๐๐ถ๐๐ฐ๐ผ๐ป๐ป๐ฒ๐ฐ๐
I send prospects a ๐ณ๐ฟ๐ฒ๐ฒ ๐ฎ๐๐ฑ๐ถ๐ showing them how theyโre losing โฆ1.2m/month on invisible leaks (broken follow-ups, missed upsells).
By the time I quote โฆ1.5m, the price feels like a discount against the loss I just revealed.
๐ฆ๐๐ฒ๐ฝ ๐ฏ โ ๐จ๐๐ฒ ๐๐๐ฟ๐ฟ๐ฒ๐ป๐ฐ๐ ๐๐ฟ๐ฏ๐ถ๐๐ฟ๐ฎ๐ด๐ฒ
Most times I bill in USD via Stripe, pay contractors in naira.
- Client pays: $997 (โฆ1.4M)
- My cost: โฆ350k (Ads + team)
- Net margin: 75 %
ืโฐโโค๐๐ฉ๐ช๐ด ๐ช๐ด ๐ธ๐ฉ๐บ ๐ ๐ช๐ฏ๐ด๐ช๐ด๐ต ๐ฆ๐ท๐ฆ๐ณ๐บ ๐๐ง๐ณ๐ช๐ค๐ข๐ฏ ๐ค๐ณ๐ฆ๐ข๐ต๐ฐ๐ณ ๐ฎ๐ถ๐ด๐ต ๐ญ๐ฆ๐ข๐ณ๐ฏ ๐ค๐ณ๐ฐ๐ด๐ด-๐ฃ๐ฐ๐ณ๐ฅ๐ฆ๐ณ ๐ฑ๐ณ๐ช๐ค๐ช๐ฏ๐จ.
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๐ง๐ต๐ฒ ๐ ๐ฎ๐๐ต ๐ง๐ต๐ฎ๐ ๐ฆ๐ต๐ผ๐ฐ๐ธ๐ฒ๐ฑ ๐ ๐ฒ
- Completion Rate: 75% on premium buyers vs. 12% on low ticket buyers.
- Result rate on high-ticket: 76% vs. 23 % on โฆ5k course buyers.
- Retention Rate on High Ticket: 100% for $997 Done for you service vs 3% for โฆ5k course buyers.
- Average LTV per customer (Today): $2,847 (โฆ4.4M)
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Your Next Move:
- List every product you sell.
- Next to each, write the ๐๐ฟ๐ฎ๐ป๐๐ณ๐ผ๐ฟ๐บ๐ฎ๐๐ถ๐ผ๐ป ๐ฝ๐ฟ๐ผ๐บ๐ถ๐๐ฒ (not the deliverable).
ืโฐโโคIf the promise canโt justify at least โฆ150k, you might want to kill the product or reposition your offer.
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Most people won't save this post.
Many will skip it and keep training their audience to pay them peanuts ๐ฅ
But a few?
A few will fix their offers and reposition themselves starting NOW.
Leave a comment and repost โป๏ธ if you're one of the few.
~ V.O.V