No1 Digital creator → From value to results.
helping intentional entrepreneurs grow, sell, and scale through strategic content. | Tweets on business & Growth.
The internet teaches you how to create content,
It rarely teaches you how to make content attract clients.
Here are 5 skills that separate creators who get likes from creators who get paid: 🧵
Your offer should solve a problem people already care about,
Creating something first and searching for buyers later is expensive,
Find the demand before building too much.
A strong reputation can sell before the sales call starts,
When prospects already understand your expertise, the conversation changes,
Use your content and results to do part of the selling.
Your content is attracting attention, wrong kind of attention,
A creator was getting views, likes, and comments,
Many engaging with his posts had no reason to buy,
So I changed 5 things,
→ Targeted people with a real problem
→ Used the language they use
→ Showed the cost of staying stuck
→ Explained why their current approach failed
→ Gave a practical next step
→ Connected the lesson to the service he offered
Your content should not only attract people,
It should attract people who need what you sell.
Discounting isn't always a sales strategy,
Sometimes it only teaches prospects to wait for cheaper prices,
Increase perceived value before reducing price.
A prospect asking for your price isn't always ready to buy,
They may still be comparing you with everyone else,
Show why your outcome is worth the investment.
Saw someone make $50k, tried the same model
Saw someone make $20k, tried that too,
Saw someone grow to 100k followers, copied their content strategy,
Saw someone close clients through DMs, changed the strategy again,
Everything had been tried, except one thing:
Sticking with something long enough to become good at it.
Stop playing all the games.
Doctors are the best sales gurus,
You walk in, they showed concern and give you words of hope,
Ask some serious questions and stay silent while you keep explaining your problems,
• This is how I feel
• It's been painful for weeks
• I couldn't sleep much in the night
• I feel hungry even after eaten 10 places of rice,
the list continues, as you keep saying all this, Doctors knows the problem and they're prescribing the right medications,
Sometimes few hours after the medications, you start feeling better,
Oh, yes this works..
Now, that's how sales works, zero noise and effort on trying to convince you,
• Know the problem
• Ask the right questions
• Listen and let them speak 95% of the time
• Give the solution and get to the next dude.
Have you ever closed a sale or sign a client using this strategy?
Doctors are the best sales gurus,
You walk in, they showed concern and give you words of hope,
Ask some serious questions and stay silent while you keep explaining your problems,
• This is how I feel
• It's been painful for weeks
• I couldn't sleep much in the night
• I feel hungry even after eaten 10 places of rice,
the list continues, as you keep saying all this, Doctors knows the problem and they're prescribing the right medications,
Sometimes few hours after the medications, you start feeling better,
Oh, yes this works..
Now, that's how sales works, zero noise and effort on trying to convince you,
• Know the problem
• Ask the right questions
• Listen and let them speak 95% of the time
• Give the solution and get to the next dude.
Have you ever closed a sale or sign a client using this strategy?