Jesse P. Gilmore | Niche in Control

Helping agency founders build businesses that don’t depend on them. Leverage over effort.
Founder-dependent chaos → founder-independent clarity.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

You will not find a better return on investment than Free Up Founder, guaranteed. 👉https://t.co/mpCXKwuql9

If you follow all of the simple steps in this 30-day challenge, your time as an agency owner will be freed up. It's as simple as that.

How much is your free time worth?

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Susan Fernandez, former Founder of Epiphany Studio, now VP at UpSpring PR.
Her words; "Hard work does not always bring success."
You need someone to guide you out.
But that is exactly where the shift starts.

Full episode: https://t.co/sdllzurIsi

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Susan Fernandez, former Founder of Epiphany Studio.
The business would not function without her.
She made the decision she was done.
Then Jesse reached out. Her response?
"Jesse. I give you six months."
Full episode here: https://t.co/r5SHN30qcq

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Warren Thompson, Co-Founder of Ollo Metrics.
From hustling nonstop to having a baby, things had to change.
He asked; How can I buy my time back?
It started with the time audit with Jesse.
Hiring out to buy time back.

Full convo here: https://t.co/944H7eBhfH

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Warren Thompson, Co-Founder of Ollo Metrics.
Weekends free.
Team of 25.
Three weeks off.
The business runs without him.
One team member in Australia for three weeks.
Not missing a thing.
Full convo on the Leverage for Growth Podcast: https://t.co/944H7eBhfH

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Melanie Meyer Sommer on the Leverage for Growth Podcast.
Melanie's results? More time. More clarity. More money.
All three. At the same time.
Comment CLARITY for the full breakdown.
🎙️ Full episode: https://t.co/1PMhTsAVUe

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Adam O'Leary, referral-partnership strategist.
Jesse discussed two types of agencies.
1️⃣ Execution-oriented. Being disrupted by AI.
2️⃣ Strategy-based. Going upmarket. Becoming a partner.
Really good at your craft but need repositioning?
Go upmarket.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Adam O'Leary & he shared the story of Mike.
A client who was working 80 hour weeks.
Then did the time log for 6 weeks.
He went from 80 hours to 40. Then quadrupled the business.
Before you turn the demand on, the structure has to be right.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Laura Williams, Founder of InSync Media.
She was doing lead gen for her clients daily. Could not figure out how to do it for her agency.
What she needed was a structured program.
A framework. Results on the other side.
Full episode: https://t.co/l7Nzh6RjSR

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Season 2 of the Leverage for Growth Podcast is here! 🎙️

New look. New format.

Real agency owners sharing the strategies, systems, and mindset shifts behind their results.

No theory. Just the work.

Available now on Apple Podcasts, Spotify, and YouTube.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Brett Linnenkohl, Founder of Evergreen Strategic Systems.

The three hidden bottlenecks Brett sees in every agency.
1️⃣ Everything is in the owner's head.
2️⃣ Tribal knowledge.
3️⃣ No actual process.

Full convo here: https://t.co/3C7CHKqoxw

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Brett Linnenkohl, Founder of Evergreen Strategic Systems.

3 things missing from most owners.

1️⃣ Meeting structures.
2️⃣ A visual playbook.
3️⃣ Go back to sales.

End goal? Get the owner out so they can use their superpower to grow.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Warren Thompson, Co-Founder of Ollo Metrics.

Every other agency was doing an SEO audit.
Warren built a one-week sprint diagnosis instead.

Before: crickets after proposals.
After: clients started saying yes.

Comment GROWTH for the full case study.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Ari Pirutinsky, Founder of Steady Growth Partners.

His take on AI hit different.
The agencies that invest in relationship skills, and client retention?
They are the ones who will shine.

It looks natural.
But there is a lot of training behind it!

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Warren Thompson, Co-Founder of Ollo Metrics.

You have a goal.
You can feel the roadblocks.

Warren's answer?

Buy the expertise.
Make fewer mistakes.

$15K → $100K/month in 9 months.
Team of 3 → 25 in 3 years.

Comment GROWTH for the full case study.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse sat down with Ari Pirutinsky, Founder of Steady Growth Partners.

He reframed the client experience.

It's not about the client remembering every slide.
It's about how they feel.

Process builds the culture.
Structure builds the culture.
And after, it reinforces itself. 🧭

[Jesse P. Gilmore | Niche in Control @ControlNiche]

After five years of helping 500+ marketing agency owners find and fix their leverage gaps through our Leverage for Growth method, Niche in Control has a new look.

Same mission. Same method. Same commitment.

But now the brand finally says it.

Build leverage. Create freedom.

[Jesse P. Gilmore | Niche in Control @ControlNiche]

We don't just teach leverage.
We live it.

New look. New site. Built on the Leverage for Growth method.

Launching next week. 👀

#LeverageForGrowth #NicheInControl #FounderIndependence

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Your methodology belongs to your agency.
If your contracts don't say that, you may be giving it away.
Sharon Toerek, founder of Legal + Creative calls IP the most under-leveraged asset.
3 levers agencies don't pull:
Trademark strategy, copyright protection, the right language

[Jesse P. Gilmore | Niche in Control @ControlNiche]

Jesse chatted with Sharon Toerek, Founder of Legal + Creative.
Most founders spend years building their client list. Very few protect the brand.
A trademark increases the value of your agency over time.
At exit, the IP portfolio is just as valuable as the book of business.