HowCoolBrandsStayHot

Updates on youth research, marketing, branding to Generations Y & Z based on the book How Cool Brands Stay Hot | Joeri Van den Bergh (@InSites) & Mattias Behrer

[HowCoolBrandsStayHot @Coolbrands]

Let's get 2020 poppin'! Join @Joeri_InSites at @ViacomCBS & @ADCN Youth Marketing Creativity Lab on January 23 in Amsterdam for a half day inspiration lab on today's youth! https://t.co/DlynSagNGJ #youthmarketing #genz #youth #creativity #marketing #coolbrands

[HowCoolBrandsStayHot @Coolbrands]

Listening is the new reading! How Cool Brands Stay Hot now also available in #audiobook https://t.co/XHCReG2tmZ #nextgen #audiobooks #businessbooks #marketing #branding #geny #genz @Joeri_InSites @Mattias_Behrer @KoganPage

[HowCoolBrandsStayHot @Coolbrands]

Are you ready to #NextGenify your #mrx? Check out our feature at @pua_mafo by @Joeri_InSites & Nadine Kuijper for 4 NextGen #trends & how we can apply these to how we do #research! https://t.co/gcW4zU51nP #newmr #nextgen #geny #genz

[HowCoolBrandsStayHot @Coolbrands]

An interview by @magazinemediaBE with @Joeri_InSites sharing 4 ways in which advertisers can capture #GenZ attention. Discover how to personalise, evangelise, humanise, and fetishise your marketing! https://t.co/sunCozgkpr #nextgen #marketing #mrx

[Euroforum @euroforum]

How to understand the future of cx. @Joeri_InSites praat ons bij over opvallende ontwikkelingen tussen verschillende generaties #NextinFinance

[InSites Consulting @InSites]

And the #HowCoolBrandsStayHot story continues... The best-selling, award-winning book by @Joeri_InSites & @Mattias_Behrer is now also available in #Vietnamese! Thích đọc 😉@Coolbrands @KPMktng https://t.co/9zutPzwXsd #branding #marketing #mustreads #books #mrx #nextgen #geny

[HowCoolBrandsStayHot @Coolbrands]

Thanks @Inkbotdesign for featuring us on the number 3 position ;-)

[Kogan Page Marketing Insights @KoganPageMktg]

The top 10 books you should be reading about #branding and #design inspiration - including our very own 'How Cool Brands Stay Hot' by @Joeri_InSites https://t.co/CUzN2Fliy4

[HowCoolBrandsStayHot @Coolbrands]

And our story continues... @CoolBrands is now also available in #Vietnamese! Thích đọc 😉@KPMktng @InSites https://t.co/b9gSSEowxd by @Joeri_InSites @Mattias_Behrer #branding #marketing #mustreads #books #mrx #nextgen #geny #genz

[Direction First - InSites Consulting @DirectionFirst]

Get your free #summerread now before it melts away... and learn from renowned brands how to speed up your #NextGen #marketing in today’s frAGILE world, a bookzine by @Joeri_InSites. Get your #download via https://t.co/nK1lhopHFH #mrx #newmr #geny #genz

[InSites Consulting @InSites]

Cocktails & inspiration with @Joeri_InSites Great first stop of our frAGILE tour Down Under, looking forward to tomorrow’s lunch & learn #nextgen #geny #genz #mrx Check out the full frAGILE story via https://t.co/9w6EiiXawO Night night from Sydney 😴

[HowCoolBrandsStayHot @Coolbrands]

6 out of 10 youngsters are helped financially by their parents when buying a home https://t.co/jESf8VSZ9R via @CoolBrands @InSites #mrx #finance #parenting #banking #newmr #nextgen #geny #AXA #millennials #marketresearch

[HowCoolBrandsStayHot @Coolbrands]

More youngsters receive help from parents when buying a home https://t.co/f91bsB1EY0 by @Joeri_InSites #mrx #finance #parenting #banking #newmr #nextgen #geny #AXA #InSites

[InSites Consulting @InSites]

Talking #toymarketing at #Spielwarenmesse2019 #internationaltoyfair with @Joeri_InSites #mrx #marketing #genz #Spiele #toys

[InSites Consulting @InSites]

All set for #Spielwarenmesse #internationaltoyfair with @Joeri_InSites. Join us in Hal 3 at the Toy Business Forum at 1pm #spiele #toys #mrx #marketing #genz #nuremberg

[InSites Consulting @InSites]

Join Aija Porina & @NadineKuijper at #IIeXEU in Amsterdam (Feb 18) and discover how to 'NextGenify' your research... https://t.co/OUlTsQeaUt #mrx #newmr #iiex #nextgen #genz #millennials #geny

[InSites Consulting @InSites]

Don't miss @Joeri_InSites keynote at the Dutch heydays of market research! #MIE19 @MIE_NL Join us Feb 6 & 7 in Utrecht and discover how to ignite influence among the next generation of consumers! https://t.co/AXM7kt70i1 #mrx #newmr cc @MOAweb #nextgen #geny #genz

[HowCoolBrandsStayHot @Coolbrands]

Don't miss @Joeri_InSites keynote at the Dutch heydays of market research! #MIE19 @MIE_NL Join us Feb 6 & 7 in Utrecht and discover how to ignite influence among the next generation of consumers! https://t.co/ULZNJDsmv0 #mrx #newmr cc @MOAweb #nextgen #geny #genz

[HowCoolBrandsStayHot @Coolbrands]

A brand with a clear #purpose, that is meaningful and actively fuels a great goal is more likely to gain & retain #NextGen https://t.co/0mvSMDSqlf #mrx #uniqueness #sustainability #geny #genz #marketing #business

[HowCoolBrandsStayHot @Coolbrands]

#NextGen cares deeply for their community & our planet and are more likely to support brands that employ environmentally-friendly, sustainable #business practices https://t.co/0mvSMEa1cN by @SeniorBlinky #mrx #sustainability #green #geny #genz #marketing

[HowCoolBrandsStayHot @Coolbrands]

#NextGen is in search for products that satisfy their individual micro-needs https://t.co/0mvSMEa1cN by @SenorBlinky #mrx #uniqueness #geny #genz #marketing #business