Corey Hiben

Building the #1 Search Marketing Agency for Chiropractors

[Corey Hiben @CoreyHiben]

Gotta give it to Mexico City.

Their marketing game is on point.

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[Corey Hiben @CoreyHiben]

I paid $25 for this photo yesterday…

Turns out $500 pesos isn't $2.50... who knew?

Lesson learned.

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[Corey Hiben @CoreyHiben]

Before: 4.6
After: 1.8

Translation for non-SEO nerds 👇

We took a Google Maps heatmap from “mostly orange and sad” to “green everywhere and very happy.”

Closer to 1 = closer to the top of the map pack

And the map doesn’t lie.

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[Corey Hiben @CoreyHiben]

Yesterday I ran a race called Outlast.

The rules are simple and dumb:
👉 Run a 5k
👉 Every hour
👉 For 6 hours

Official results aren’t out yet, but I’m pretty sure I finished 4th or 5th.

Didn’t make the podium.

But I left everything on the course.

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[Corey Hiben @CoreyHiben]

$6.50 for a cold brew... $0 for the advice that just changed how I think about SEO.

"If you're not getting referenced in PR and on other people's websites, you're going to get left behind."

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[Corey Hiben @CoreyHiben]

Ran a 5K last weekend… fully expecting to win.

I didn’t win.

But I did take 5th place while rocking an Elite Wellness Chiropractic beanie with my fiancée and one of my best friends.

So honestly... I think I still won.

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[Corey Hiben @CoreyHiben]

To niche... or not to niche... that is thy question.

I'll be blunt with you... it's not as simple as the gurus make it look.

But we tried our best to simplify it for chiros.

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[Corey Hiben @CoreyHiben]

6 half-marathons in 6 weeks.

Why?

Momentum (aka Big Mo) is the closest thing there is to a cheat code in life.

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[Corey Hiben @CoreyHiben]

You don’t have to be perfect.

You don’t have to be confident.

You just have to stay in the game long enough to see your logo on a table someday.

You got this.

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[Corey Hiben @CoreyHiben]

I moved to Austin knowing zero people.

No network.
No connections.
No familiar faces to randomly run into on South Congress.

Just a guy with a backpack, a business idea, and way too much confidence in his ability to “figure it out.”

Now?

I know a few people.

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[Corey Hiben @CoreyHiben]

Last night felt… weird.

For the past 4 years, I was the guy running The Health Hustlers, the community I built from scratch for health-related business owners.

But last night?

I wasn’t the host.
Dr. Scott Mitchell was... and he crushed it.

The community is in good hands.

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[Corey Hiben @CoreyHiben]

Ever talk to someone and think, “Yep… this is why I love interviewing chiropractors”?

That was my conversation with Dr. Chase Dyess.

Instead of talking tactics or quick hacks, we ended up diving into the real stuff.

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[Corey Hiben @CoreyHiben]

Yesterday I ran my 5th half marathon in 5 weeks.

Not officially.
Not for a medal.
Just… accidentally.

At this point my fiancé says I shouldn’t be allowed to “go for a quick jog” unsupervised.

Run it back next weekend?

Or maybe I’ll chill.
Probably won’t.

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[Corey Hiben @CoreyHiben]

I still think running is dumb… but apparently I’m getting pretty good at it.

New 5-mile PR at the Austin Turkey Trot.

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[Corey Hiben @CoreyHiben]

Thanksgiving reminder... choose your friends wisely…

…because some of them will make signs like this at Friendsgiving. 👇

[Corey Hiben @CoreyHiben]

One of the smartest chiropractors I know said this…

“Most clinics don’t have a capacity problem… they have a clarity problem.”

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[Corey Hiben @CoreyHiben]

Most chiropractors ask the wrong question about marketing.

They ask:

❌ “Do flyers work?”
❌ “Does Instagram work?”
❌ “Do Google Ads work in my town?”

Yes Kevin... it ALL works.

Wrong question.

The question isn’t, "does marketing work?"

The question is, "do YOU work?"

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[Corey Hiben @CoreyHiben]

4 half marathons. 4 weekends. Zero races. Zero medals. Zero sense, apparently.

Happy Sunday... go do something your past self would think is insane.

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[Corey Hiben @CoreyHiben]

Most chiropractors don’t need new services… they need new prices.

Raise your price.

Build a business that respects your value.
And watch what happens next.

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[Corey Hiben @CoreyHiben]

“304 conversions on 610 clicks.”

Sure, buddy... and I also ran a 3-minute mile this morning.

If your Google Ads say you’re converting at 50%+, you’re either the greatest marketer alive… or your tracking is lying to you.

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