Costante Group

Nationally recognized leader in sports event presentation, Costante Group transforms live events into unforgettable experiences for all stakeholders.

[Costante Group @CostanteGroup]

As many of my friends and colleagues gather at the #NACDA Convention this week, I've been reflecting on the evolving role of the gameday experience in college athletics.

It's one of the few places where sponsors, donors, student-athletes, alumni, and campus leadership all experience an institution's brand at the same time.

That's why the experience surrounding the event is much more than a support function.

It's a strategic asset.

#CollegeAthletics #EventPresentation #FanExperience

[Costante Group @CostanteGroup]

Everyone talks about execution in live events.

Far fewer talk about the mindset required to perform when the pressure is on.

In my latest episode of 𝘛𝘩𝘦 𝘙𝘶𝘯𝘥𝘰𝘸𝘯, mindset expert @RickyKalmon shares practical insight on:

• Building confidence
• Staying focused under pressure
• Recovering from mistakes
• Avoiding burnout
• Performing at a high level consistently

A great conversation for anyone working in sports, live events, or other high-pressure environments.

🎧 Listen here:
https://t.co/C9t2hBxmTX

#EventPresentation #LiveEvents #SportsBusiness #Mindset #Leadership

[Costante Group @CostanteGroup]

One thing I didn’t expect after releasing 𝘉𝘦𝘺𝘰𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘰𝘳𝘦𝘣𝘰𝘢𝘳𝘥 was how personal this experience would feel.

After 30+ years in sports and live events, one realization stayed with me:

There was never really a roadmap or formal training for Event Presentation.

Most people in this area of the industry are expected to either follow the process established before them or figure it out along the way.

That gap is what ultimately led me to writing the book.

Seeing it now show up with professional teams, athletic departments, classrooms, and people entering the industry has honestly meant a lot to me.

Organizations like the @HoustonRockets , @49ers, @Chiefs, @OhioStAthletics, and @Huskers are already using it with their staffs, and I truly don’t take that support for granted.

Really grateful for all of it.

#SportsBusiness #EventPresentation #FanExperience

[Costante Group @CostanteGroup]

Most event experiences don’t fail because of one big mistake.

They break down when the experience stops feeling connected.

A transition runs long.
A sponsor activation disrupts momentum.
The energy drops during a timeout.
A cue is missed.
Individually, these moments seem minor.

Collectively, they shape how fans experience the event.

After 30+ years in professional sports and live events, I realized the industry never had a true framework for Event Presentation.

That’s why I wrote 𝘉𝘦𝘺𝘰𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘰𝘳𝘦𝘣𝘰𝘢𝘳𝘥, the first book published by @SBJ.

Available now on Amazon:
https://t.co/fXARetZiBf

#SportsBusiness #FanExperience #EventPresentation

[Costante Group @CostanteGroup]

The gameday experience is shaped long before the first moment happens.

Appreciate the opportunity to speak with @DellRob44916462's class at @ohiou last week on Event Presentation and the decisions behind the scenes that shape the experience.

#SportsManagement #EventPresentation

[Costante Group @CostanteGroup]

Most hosts don’t struggle because of talent.

They struggle because they don’t understand the role.

Hosting is about preparation, timing, awareness, and guiding an audience through an experience.

On 𝘛𝘩𝘦 𝘙𝘶𝘯𝘥𝘰𝘸𝘯, I talk with @LThompsonGC about what it takes to succeed.

She shares a piece of advice from early in her career that completely changed how she approaches hosting.

🎧 Listen: https://t.co/pJzhLkOBKu

What’s one skill most hosts overlook?

#LiveEvents #SportsBusiness #EventProduction

[Rhett Evans @GCSAACEO]

Today the crews are installing the final donor walls for @GCSAA’s Colonel John Morley Centennial campaign—honoring those who believe in the future of our profession.

Be part of this movement. Be part of the legacy. Get your name on the wall: https://t.co/89IvJWG8Uy

[Costante Group @CostanteGroup]

The same problems keep showing up in event presentation.

At every level.

Some are obvious.
Others show up in real time on gameday.

• Communication gaps
• Predictable programming
• Underused digital production
• Inconsistent show flow
• Execution that misses the brand
• Fan engagement that falls flat

Individually manageable.
Together? They define the experience.

That’s the gap.

𝘉𝘦𝘺𝘰𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘰𝘳𝘦𝘣𝘰𝘢𝘳𝘥, the first book published by @SBJ, provides a clear framework for addressing these challenges with structure and confidence.

👉 https://t.co/wQiMgQrwir

[Costante Group @CostanteGroup]

Fans see the final product.

Few see what happens before the gates open.

Great events aren’t luck. They’re built on planning, coordination, and execution.

Most organizations don’t have a system for it.
They feel it every gameday.

That’s why I wrote 𝘉𝘦𝘺𝘰𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘰𝘳𝘦𝘣𝘰𝘢𝘳𝘥.

A practical playbook for building high-impact events that deliver under pressure.

👉 https://t.co/wQiMgQrwir

#SportsBusiness #FanExperience #GameOperations

[Costante Group @CostanteGroup]

Most people see the finished product.

What they don’t see are the decisions that determine whether a moment actually lands.

That’s the work.

Proud to support the College Baseball Foundation VIP Reception & Night of Champions.

See how it comes together.

#EventPresentation #LiveEvents #SportsBusiness

[Costante Group @CostanteGroup]

A great host can make or break a live event.

It’s preparation, timing, awareness, and the ability to connect in real time.

On the latest episode of 𝘛𝘩𝘦 𝘙𝘶𝘯𝘥𝘰𝘸𝘯, I talk with @LThompsonGC about what it takes to succeed as a host.

She shares a piece of advice from early in her career that completely changed how she approaches hosting—along with practical insights on preparation, delivery, and common mistakes.

🎧 Worth your time: https://t.co/pJzhLkO3UW

#LiveEvents #SportsBusiness #EventProduction

[Costante Group @CostanteGroup]

Great conversation yesterday with @mBLASzKa class at @indianastate.

We talked about how branding, storytelling, and content come to life on gameday and what it takes to execute at a high level.

Appreciate the engagement and thoughtful questions from the students.

#SportsMarketing #EventPresentation #SportManagement

[Costante Group @CostanteGroup]

𝐖𝐡𝐚𝐭 𝐝𝐨𝐞𝐬 𝐢𝐭 𝐭𝐚𝐤𝐞 𝐭𝐨 𝐞𝐥𝐞𝐯𝐚𝐭𝐞 𝐩𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐬𝐭𝐚𝐧𝐝𝐚𝐫𝐝𝐬 𝐚𝐜𝐫𝐨𝐬𝐬 32 𝐍𝐇𝐋 𝐜𝐥𝐮𝐛𝐬?

In the latest episode of 𝘛𝘩𝘦 𝘙𝘶𝘯𝘥𝘰𝘸𝘯, John Bochiaro (@Jboch62), @NHL Group VP of Game Presentation & Entertainment, shares how the league drives consistency through peer review and best-practice systems.

🎧 Listen: https://t.co/P9NjJNsvyH

#SportsBusiness #GamePresentation #FanExperience #LiveEvents

[Costante Group @CostanteGroup]

League events demand a different level of responsibility.

Higher expectations. Smaller margin for error. National and global brand exposure.

On the latest episode of 𝘛𝘩𝘦 𝘙𝘶𝘯𝘥𝘰𝘸𝘯, I sit down with John Bochiaro (@Jboch62) with the National Hockey League (@NHL) to discuss how marquee events are conceptualized from a league office perspective — and the systems he built to elevate standards across 32 clubs.

This is about governance, discipline, and sustaining excellence.

🎧 Listen: https://t.co/P9NjJNsvyH

#GamePresentation #SportsBusiness #LiveEvents #FanExperience #Leadership

[Costante Group @CostanteGroup]

The @NatlSportsForum wrapped up in St. Louis.

Revenue. Sponsorship. Premium. Data. Tech.

All critical.

But one theme kept surfacing: The gameday experience.

Because none of those strategies matter if the in-venue product doesn’t deliver.

As Chris Zimmerman (@CZimmerman9) noted, the gameday experience ultimately drives long-term value for fans & partners.

That’s exactly why I wrote 𝘉𝘦𝘺𝘰𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘰𝘳𝘦𝘣𝘰𝘢𝘳𝘥: 𝘛𝘩𝘦 𝘜𝘭𝘵𝘪𝘮𝘢𝘵𝘦 𝘎𝘶𝘪𝘥𝘦 𝘵𝘰 𝘚𝘱𝘰𝘳𝘵𝘴 𝘌𝘷𝘦𝘯𝘵 𝘗𝘳𝘦𝘴𝘦𝘯𝘵𝘢𝘵𝘪𝘰𝘯 (@SBJ Publishing) — the first comprehensive playbook devoted entirely to structuring and executing enhanced gameday environments.

Congrats to Ron Seaver (@ronseaver) on 30 years of leading the National Sports Forum.

#NationalSportsForum #SportsBusiness #EventPresentation #FanExperience #SBJPublishing

[Costante Group @CostanteGroup]

@NatlSportsForum wrapped up in St. Louis this week.

Conversations centered on revenue growth, sponsorship innovation, tech, fan data & premium strategy.

One theme consistently surfaced: the gameday experience.

As Chris Zimmerman (@CZimmerman9) noted, the gameday experience ultimately drives long-term value for fans & partners.

That focus is why I wrote 𝘉𝘦𝘺𝘰𝘯𝘥 𝘵𝘩𝘦 𝘚𝘤𝘰𝘳𝘦𝘣𝘰𝘢𝘳𝘥: 𝘛𝘩𝘦 𝘜𝘭𝘵𝘪𝘮𝘢𝘵𝘦 𝘎𝘶𝘪𝘥𝘦 𝘵𝘰 𝘚𝘱𝘰𝘳𝘵𝘴 𝘌𝘷𝘦𝘯𝘵 𝘗𝘳𝘦𝘴𝘦𝘯𝘵𝘢𝘵𝘪𝘰𝘯 — the first comprehensive playbook devoted entirely to building and executing enhanced gameday environments.

Congrats to @ronseaver on 30 years of leadership with NSF.

#NationalSportsForum #SportsBusiness #EventPresentation #FanExperience #SBJPublishing

[Costante Group @CostanteGroup]

The live, in-venue experience remains one of the most undervalued assets in sports.

Revenue, sponsorship, ticket sales — all important.

But none of it sustains without a clear presentation strategy.

Game presentation drives the energy.
Defines the execution.
Brings fans back.

I’ll be at @NatlSportsForum in St. Louis. Let’s connect.

#NationalSportsForum #EventPresentation #GameOperations #FanExperience

[Costante Group @CostanteGroup]

What makes an event meaningful isn’t the production. It’s the people.

Last week in Overland Park, the College Baseball Foundation (@CollegeDiamonds) honored 21 Hall of Fame inductees and celebrated the very best in collegiate baseball.

These nights aren’t about lights or scripts. They’re about legacy.

Honoring legacy is a responsibility. Getting it right is a privilege.

#CollegeBaseball #EventPresentation #LiveEvents #SportsBusiness #CollegeBaseballFoundation