The Creative Influencer

The Creative Influencer is a weekly podcast hosted by Jon Pfeiffer. Jon interviews influencers, creatives, and the professionals who work with them.

[The Creative Influencer @Cre8Influence]

“I don't think that creators are in danger though, by any means when it comes to AI content creation... people love social media and influence marketing because of the relatability and authenticity.” Nicole Kasper and Paige Kosinski, co-founders of Odyssey Entertainment Group.

[The Creative Influencer @Cre8Influence]

“The playing field's changed now with social media… now basically everyone can be a creator and everyone can be an influencer and you can leverage your social platform.” William Gassner, co-founder of Stack Influence. Later today on “The Creative Influencer” podcast.

[The Creative Influencer @Cre8Influence]

Influencer Brand Agreements: Use of Deliverables
Minisode Two of Season Nine. Jon continues our in-depth discussion of influencer agreements and brand deals, diving into one of the most important—and often misunderstood—parts of negotiating these deals.

[The Creative Influencer @Cre8Influence]

Kasper Sierslev: The Social Media ZITE- geist.
Our interview of Kasper Sierslev is available now. Kasper is a marketing expert with over 20 years of experience working in-house and is the author of the book “Incredible: Under the Hood of In-House Creativity.”

[The Creative Influencer @Cre8Influence]

Mark Laita: Soft White Underbelly

Our interview of Mark Laita for “The Creative Influencer” podcast is available now.

Mark is the creator and host of the Soft White Underbelly YouTube channel, which has 6 million subscribers.

[The Creative Influencer @Cre8Influence]

The Influencer Agreements Series: Content Submission & Review
Minisode One of Season Nine. Jon continues our in-depth discussion of influencer agreements and brand deals, discussing Content Submission & Review.

[The Creative Influencer @Cre8Influence]

Sloane Price: 1.9 Million followers on TikTok (and counting…)
Sloane is a TikTok influencer with over 1,900,000 followers. She is also the youngest guest we have had on the podcast to date!
A full transcript of this episode is available on Jon’s entertainment law blog.

[The Creative Influencer @Cre8Influence]

“People are going to use Al, no matter what. Let's face it. It's becoming more popular by the day. There are new smarter models coming out.” Sloan Price discusses the role of the ethical use of AI on building Social Media followings, tomorrow on “The Creative Influencer” podcast.

[The Creative Influencer @Cre8Influence]

Season Nine—Next Week!
We are excited to announce the launch of Season Nine of The Creative Influencer podcast.
Stay tuned, this will be fun!

[The Creative Influencer @Cre8Influence]

Today, in the second minisode of the eighth season of “The Creative Influencer” podcast, Jon continues our in-depth discussion of influencer agreements and brand deals, discussing the Creative Brief—the twin sister of deliverables (covered last minisode). https://t.co/AJPFZF5PUw

[The Creative Influencer @Cre8Influence]

Molly Tracy: VRAI Digital
Our interview of Molly Tracy for “The Creative Influencer” podcast is available today. Molly is the founder and CEO of VRAI Digital, an agency focused on uplifting and amplifying female voices so they can share their truths. https://t.co/4oF3id94WO

[The Creative Influencer @Cre8Influence]

“You need to learn how to manage yourself and your business first before bringing somebody in to do that for you.” Molly Tracy, founder and CEO of VRAI Digital, tomorrow on “The Creative Influencer” podcast.

[The Creative Influencer @Cre8Influence]

Today, in the first minisode of the eighth season of “The Creative Influencer” podcast, Jon continues our in-depth discussion of influencer agreements and brand deals, diving into another crucial aspect of these agreements: the Deliverables Required. https://t.co/jP8zt9EK5q

[The Creative Influencer @Cre8Influence]

Chris Deaver: Co-Creating for High Growth
Our interview of Chris Deaver for “The Creative Influencer” podcast is available today for download on iTunes, Spotify, and premier platforms everywhere. Chris is co-founder of BraveCore, a leadership and executive coaching consultancy.

[The Creative Influencer @Cre8Influence]

“Find those things that make your heart sing… whatever those things are that inspire you. And I think in the context of work, it's figuring out ways to have a creative mindset to the work you do.” Chris Deaver tomorrow on “The Creative Influencer” podcast.

[The Creative Influencer @Cre8Influence]

Season Eight—It’s Great!
We are excited to announce the launch of Season Eight of The Creative Influencer podcast. This is going to be a great season.
We pick up where we left off last season with our special Influencer Agreements Series and a host of great interviews!

[The Creative Influencer @Cre8Influence]

Bob Bowdon: Content Promotion and Monetization
Bob is the CEO of VidaFair, a content monetization platform that allows creators to set their own fees for their content.
A full transcript of this episode is available on Jon’s entertainment law blog at https://t.co/15GSMcNkKw

[The Creative Influencer @Cre8Influence]

The Influencer Agreements Series: Compensation & Payment. Jon continues our in-depth discussion of influencer agreements and brand deals in today's minisode, diving into one of the most crucial aspects of any influencer agreement—compensation. #CreativeInfluencerPodcast

[The Creative Influencer @Cre8Influence]

Ashley Cline: Ice Cream Social. Our interview of Ashley Cline for “The Creative Influencer” podcast is available today. Ashley is a digital marketing strategist and co-founder of Ice Cream Social. https://t.co/jdAwGKV9e2

[The Creative Influencer @Cre8Influence]

“Most influencers don't ask for enough [compensation from brand deals]. You don't have anything to lose. Go ahead and ask for more money. If the brand doesn't have it or they're not okay, they’ll come back and tell you.” Ashley Cline, tomorrow on “The Creative Influencer” podcast