Unconventional Marketing

Helping companies create passionate fans through exceptional customer experience, differentiation, & intriguing stories. Avoiding the interruption industry.

[Swastika Singh @thisisswastika]

The magnitude of marketing shouldn't be measured by impressions, engagement, leads, or conversions.

The magnitude of marketing should be measured by growth in revenue along with decrease in customer acquisition costs.

[Daniel Murray @Dmurr68]

People underestimate that building community at the start is 1 by 1.

[Unconventional Marketing @CreatingFans]

@tessaleighgray Sending positive vibes your way! Good luck in your fight against cancer! My grandfather beat cancer 6 times so try to keep your head up! You can beat this!

[Samantha Leal @samanthalcc]

[THREAD] Best ideas from marketers this week 🚀:

People should get charged every time they aimlessly throw around the words Branding or Marketing. - @JunaeBrown
People can tell when you care and when you are just growth hacking. @ThatChristinaG

[Shaan Puri @ShaanVP]

Elon Clubhouse summary for those who are locked out:

[Steve Schlafman @schlaf]

I'm trying an experiment where I openly share my media diet.

The link below will take you to the most interesting articles, videos, books, and podcasts that I consumed in January.

I hope something catches your eye and inspires you to dive in!

https://t.co/lGMgqK2Gs1

[litquidity @litcapital]

Gonna tell my kids this is Silicon Valley

[Daniel Uhlfelder @DWUhlfelderLaw]

There are over 1.33 million lawyers in America and none of them want to represent Trump at his impeachment trial

[Olabinjo @binjoadeniran]

People who want to switch on growth for their startups or marketing professionals ask me what to read to get their thinking up. Here's a thread of some books and blogs I read