The magnitude of marketing shouldn't be measured by impressions, engagement, leads, or conversions.
The magnitude of marketing should be measured by growth in revenue along with decrease in customer acquisition costs.
@tessaleighgray Sending positive vibes your way! Good luck in your fight against cancer! My grandfather beat cancer 6 times so try to keep your head up! You can beat this!
[THREAD] Best ideas from marketers this week 🚀:
People should get charged every time they aimlessly throw around the words Branding or Marketing. - @JunaeBrown
People can tell when you care and when you are just growth hacking. @ThatChristinaG
I'm trying an experiment where I openly share my media diet.
The link below will take you to the most interesting articles, videos, books, and podcasts that I consumed in January.
I hope something catches your eye and inspires you to dive in!
https://t.co/lGMgqK2Gs1
People who want to switch on growth for their startups or marketing professionals ask me what to read to get their thinking up. Here's a thread of some books and blogs I read