Cubic Promote | Australia’s #1 for promotional products. Over 20 years of experience, trusted by top brands. Fast delivery nationwide. #Branding#Australian
Want to know how customers make buying decisions?
Charles and Anil reckon genuine curiosity is key. Ask questions and understand their buying process before making your pitch.
What's one question you always ask a new customer?
#CustomerExperience#BusinessGrowth#SalesLessons
Rushing your sales conversations? Don't! ❌
Instead, Charles and Anil recommend taking the time to ask questions and understand customers to have better sales conversations.
#SalesLessons#BusinessAdvice#CustomerExperience
The best product doesn't always win.
Charles and Anil discuss an important business lesson: having the best product doesn't always win you the customer. How well you communicate its value matters just as much.
Do you agree?
#SalesTips#BusinessGrowth#CustomerExperience
The best salespeople know when to stop talking. 👂
Sales isn't just about having the perfect pitch. It's about listening to customers, asking the right questions and learning what they actually need.
Is listening the most underrated sales skill?
#SalesTips#BusinessGrowth
The Secret to Scaling a Business? 🎯
Charles started out cold-calling businesses to sell promotional pens. Over time, he'd learnt that reaching an existing audience can be more effective than chasing every customer individually.
#BusinessGrowth#MarketingTips#AusBusiness
Is Meta Listening to Your Conversations? 👀
Charles and Nate share some eerie experiences with ads appearing for things they've recently talked about. Meta's targeting can feel almost too accurate!
Has this ever happened to you?
#MetaAds#DigitalMarketing#SocialMedia
Should You Outsource or Do It Yourself? 🤔
Charles and Nate discuss why learning every creative skill isn't always worth the time. Sometimes, hiring an expert who already has the tools and experience makes more business sense.
#Outsourcing#BusinessTips#CreativeStrategy
Here's Why We Lost 40 Government Tenders:
Charles explains how bidding without buyer relationships or a proven track record hurt our chances. The lesson? Build trust, understand buyers' needs and establish credibility before tendering.
#TenderInsights#GovTenders#AusBusiness
AI Video Ads Aren't as Easy as They Look 🎬
Charles explains why professional-looking AI ads can still take up to 40 hours to create. From CGI-quality visuals to realistic scenes, getting everything right takes more work than people expect.
#AIVideo#AIAds#DigitalMarketing
Price Alone Won't Win You a Government Tender 📝
Charles and Nate discuss how government tenders assess value beyond cost, including quality, experience and the ability to deliver. A cheaper quote isn't always the strongest offer.
#TenderTalks#GovTenders#BizTips#Procurement
Attention is Everything! 🎯
Charles explains how events, sponsorships and digital platforms like Meta help businesses reach audiences who are already paying attention.
Want to make an impression at your next event? Explore our custom branded gift boxes.
https://t.co/hYHeBhQHrK
How Luxury Brands Secretly Sell More 💎
Charles explains how brands like Mercedes-Benz, Porsche and Louis Vuitton offer products at different price points to reach more customers without losing their premium appeal.
#LuxuryMarketing#BrandStrategy#CorporateGifts
Is AI Ruining Your Marketing? 👀
Charles shares his thoughts on the problem with obvious AI-generated images and videos in real-world marketing. When visuals look fake, even a good message can lose its impact.
#AIMarketing#DigitalMarketing#BrandTrust#PromotionalProducts
Should Businesses Spend More on Meta or Google? 🤔
Charles and Nate discuss why Meta works better for brand awareness, especially through video content. BUT Google still wins when customers are actively looking to buy.
#MetaAds#GoogleAds#MarketingStrategy#BrandedMerchandise
The Biggest Agency Mistake 🚩
Hiring an agency doesn't mean handing over the keys and hoping for the best! Charles and Nate explain why even the best agencies need input from the people who actually run the business.
#BusinessTips#MarketingAgencies#BrandedMerchandise
Remember: Not Every Customer Is Your Customer 📝
Charles and Nate discuss how businesses don't need to serve everyone to succeed. Instead, know your niche and focus on where you can genuinely add value.
#BusinessStrategy#NicheMarketing#PromotionalProducts#SmallBusiness
Are Discounts Secretly Killing Your Profits? 💸
Constant discounting eats into profits. Charles and Nate discuss how quality, service and value can help businesses compete without lowering prices.
#PricingStrategy#BusinessGrowth#PromotionalProducts#MarketingTips