CyberEdge Group

Marketing and Research Services for Cybersecurity Vendors

[CyberEdge Group @CyberEdgeGroup]

Can't make it? Register anyway and we'll send the recording.

[CyberEdge Group @CyberEdgeGroup]

Webinar Tomorrow: 10am PT / 1pm ET to walk through a win/loss program you can actually run. Stop guessing why you win and lose deals

One attendee wins a $100 Amazon gift card

Last chance to register:
https://t.co/sqotrWsoBB

#Cybersecurity #B2BMarketing #WinLoss #DemandGen #GTM

[CyberEdge Group @CyberEdgeGroup]

Krissy Camacho just wrote the book on win/loss. A Marketing Detective's Guide to AI-Powered Win/Loss Decoding is out now, and it's a genuinely practical read for any GTM team tired of guessing why deals go the way they do. Congratulations, Krissy 👏

Buy: https://t.co/01GzkHHTAt

[CyberEdge Group @CyberEdgeGroup]

One of our own just put something great into the world.

Krissy Camacho, who is also a CyberEdge webinar moderator, has written "A Marketing Detective's Guide to AI-Powered Win/Loss Decoding", and it's out now. Congratulations, Krissy. 👏

https://t.co/tWdj60t9Jy

[CyberEdge Group @CyberEdgeGroup]

June 10, CyberEdge Founder & CEO @StevePiper sits down with Krissy Camacho, author of "A Marketing Detective's Guide to AI-Powered Win/Loss Decoding", to show you how to build a win/loss program that actually runs. One attendee wins a $100 Amazon gift card https://t.co/CrYYIvkvra

[CyberEdge Group @CyberEdgeGroup]

Thank you to @Veracode for sponsoring the 2026 Cyberthreat Defense Report. As a Platinum sponsor Veracode is helping make the 13th edition of the report available to the cybersecurity community. Thank you for supporting the 2026 Cyberthreat Defense Report.
https://t.co/8Hi6lyO1Ef

[CyberEdge Group @CyberEdgeGroup]

@ISC2 has built its reputation around helping cybersecurity professionals grow, validate their expertise, and navigate a changing security landscape. Thank you to ISC2 for sponsoring the 13th edition of the CDR and bringing these insights to the community
https://t.co/24zM9lETzP

[CyberEdge Group @CyberEdgeGroup]

A lot of cybersecurity content gets consumed once and forgotten. The best-performing assets tend to have a longer shelf life because they answer questions buyers are already asking. @qualys's "Left of Boom” guide speaks to this shift in content marketing.
https://t.co/Fe0F7DkZDm

[CyberEdge Group @CyberEdgeGroup]

Today, 10am PT / 1pm ET. Our CEO & Founder, @StevePiper is walking through the #CDR2026 findings. 45 minutes + Q&A. Free + win a $100 Amazon gift card.

Can't attend? Register anyway, we'll send you the recording after
👉 https://t.co/B1zmGoJPJI
#CybersecurityNews #Cybersecurity

[CyberEdge Group @CyberEdgeGroup]

2 days out form our CDR insights webinar. Why it's worth it: The CDR is built for benchmarking. Numbers, comparisons, YoY deltas. This webinar is the "yeah, but why?" conversation. May 6 @ 10am PT / 1pm ET. Free + win a $100 Amazon gift card.
👉 https://t.co/8PsnIuS7Xc
#CDR2026

[CyberEdge Group @CyberEdgeGroup]

Want the inside read on this year's Cyberthreat Defense Report? Founder & CEO, Steve Piper, is walking through what cybersecurity marketers need to know live. Wednesday May 6th @ 10am PT / 1pm ET
One attendee wins a $100 Amazon gift card. 45 min + Q&A 👉 https://t.co/7WfevBUhZT

[CyberEdge Group @CyberEdgeGroup]

Quick follow-up on yesterday's report drop.
What story do the stats tell? Boards are loosening the purse strings. Operators are bracing for AI-driven team consolidation. The money is going somewhere. It's just not necessarily going to people. 👉https://t.co/tH5vMgwNPD
#CDR2026

[CyberEdge Group @CyberEdgeGroup]

Thank you to the 12 sponsors who made the 2026 CDR research report possible.

Platinum: @Google, @ISC2ISC2, @rubrikInc, @SentinelOne
Gold: @ColorTokensInc @Hacker0x01 , @Veracode, @Xbow
Silver: @Cynet_Security, @keepersecurity, Mitiga, @wallarm

#CDR2026 #CybersecurityMarketing

[CyberEdge Group @CyberEdgeGroup]

The 2026 CDR is out today. Marketing to security buyers? It's worth mining for ICP, persona & demand-gen work; building AI security messaging; ransomware narrative work; competitive positioning and budgeting
Report: https://t.co/IbTPROvEiu
May 6 Webinar: https://t.co/jK21wcKa7M

[CyberEdge Group @CyberEdgeGroup]

Many talk about “thought leadership.” Very few actually build something cybersecurity practitioners want to spend time with. This @qualys guide shows what happens when research, editorial framing, and practitioner relevance come together in the right way.
https://t.co/MAPAWeJe4J

[CyberEdge Group @CyberEdgeGroup]

Our @illumio research report - The Containment Gap - has been recognized with a 2026 Hermes Creative Award for Best Research Report. Great recognition for the work our team puts into delivering meaningful insights to the cybersecurity community.
Report: https://t.co/uJA5Ul0jV0

[CyberEdge Group @CyberEdgeGroup]

Running content syndication without clear benchmarks makes it hard to know what “good” looks like. We’re breaking that down in a webinar on April 14 with the @CyberMSociety. What’s working. What’s not. What to expect.

👉 Reg Link: https://t.co/OWXI0FxKSi
#cybersecuritymarketing

[CyberEdge Group @CyberEdgeGroup]

Does ABM still work without the heavy tech stack?

We published an article that breaks it down 👉 https://t.co/IWqNr7iXyC

What’s been the biggest gap in your ABM efforts lately - targeting, execution, or sales alignment?

#ABM #AccountBasedMarketing #CybersecurityMarketing

[CyberEdge Group @CyberEdgeGroup]

Reminder: CyberEdge Open House Tomorrow.+ One lucky attendee will win a $100 Amazon gift card. Join our CEO Steve Piper.

When: Tomorrow - Wednesday, April 1st @ 10am PT / 1pm ET

Can't make it? NP! Register and we'll send you the recording.

👉 Register: https://t.co/swvCA70HMw

[CyberEdge Group @CyberEdgeGroup]

#RSA week.

We’re on the floor - @StevePiper, Vic Vyas, and Scott Geissler.

Need better webinar or syndication results?
Let’s connect.

Who’s here?

#RSAC #RSAConference #cybersecuritymarketing