Danielle Hobday

Marketeer at @K_MillwardBrown, mother, explorer, maker and doer. Views are my own.

[Danielle Hobday @Danielle_Hobday]

Interesting article about Flipboard - always good to see a CEO quote @K_MillwardBrown research too! https://t.co/z7dPd58wcD via @thedrum

[Danielle Hobday @Danielle_Hobday]

Men and women have different gut reactions to financial advertising via @Kantar https://t.co/sfXqfT7VI1

[Danielle Hobday @Danielle_Hobday]

Are people still reading physical books? via @Kantar #books https://t.co/FO88bubECN

[Danielle Hobday @Danielle_Hobday]

I still feel silly whenever I say 'jif' when talking about gifs, no matter what the inventor says! #gifs
https://t.co/LqlKUWIT4O

[Danielle Hobday @Danielle_Hobday]

1.5m more UK adults are drinking gin than 4 years ago. So what’s happened? via @Kantar https://t.co/BpvqOSerH7

[Danielle Hobday @Danielle_Hobday]

An old but still relevant article on reasons to hire an intern (or not). Looking forward to working with our intern over the coming year! @forbes #internships https://t.co/cwNtPCuEUW

[Danielle Hobday @Danielle_Hobday]

Hooray for Cake Wednesday at @theguildhub! #coworking

[Kantar North America @Kantar_NA]

Advertising shapes people’s perceptions about brands and impacts purchase behavior across all media platforms. Read this article @K_MillwardBrown to see why clicks and views aren’t a substitute for brand-building performance. https://t.co/lo98kHqtEj

[Danielle Hobday @Danielle_Hobday]

As marketers, we have a powerful platform to change the role models and messages society sees about gender, says Anne Rayner, for the benefit of  future society and commercially for the brands we represent. https://t.co/kxemMvf9mc via @marketingmag

[Kantar North America @Kantar_NA]

Get 5 Tips on creating successful multichannel campaigns. Watch the AdReaction video and download the report. https://t.co/kX7LQSTBzC

[Danielle Hobday @Danielle_Hobday]

Congratulations to @HDFC_Bank which takes the top spot in #BrandZIndia for the third year in a row! https://t.co/g3wsRlQ2Vi #mrx

[Danielle Hobday @Danielle_Hobday]

Awesome time networking with over 2,000 @Kantar colleagues at the UK and Ireland #KantarFirstDay. Exciting times ahead!

[Danielle Hobday @Danielle_Hobday]

Which #brands are most like each US presidential candidate, and what lessons can #marketers learn from them? https://t.co/ypxopXpJ4r #mrx

[Danielle Hobday @Danielle_Hobday]

Is a #tech war the only way to fix #adblocking? @nigelhollis investigates in this @mandmglobal post: https://t.co/SEvqcKVIN1

[Danielle Hobday @Danielle_Hobday]

One for cat lovers https://t.co/Ohpc8Ep4LE #cats #advertising

[Danielle Hobday @Danielle_Hobday]

My #FirstSevenJobs: kitchen porter, shop assistant, ice-cream seller, bar staff, student marketing rep, receptionist, marketing assistant

[Danielle Hobday @Danielle_Hobday]

Why @Airbnb won so many awards at @Cannes_Lions this year: https://t.co/rPreSjaWh2

[Danielle Hobday @Danielle_Hobday]

What is behind #Google's rise to the top of #BrandZ100? @TheDrum explores some of the reasons here https://t.co/pszlmauexn #brandgrowth

[Danielle Hobday @Danielle_Hobday]

What trends have emerged from #BrandZ100 this year? Learn more in this @FT report https://t.co/W34NMmyt1u #brandgrowth