Darin Persinger

[Darin Persinger @DarinPersinger]

Almost every business has a “spokesperson” - unless your company is publicly traded - You should be yours.

[Darin Persinger @DarinPersinger]

Discovery feels productive because you can keep starting.

Repetition feels boring because you have to keep showing up.

[Darin Persinger @DarinPersinger]

Discovery feels productive because you can do it forever and never be wrong. Execution forces an outcome, and that’s why it's easy to avoid.

[Darin Persinger @DarinPersinger]

Missing a new tool costs almost nothing.
Staying distracted costs everything.

[Darin Persinger @DarinPersinger]

Most people do not have “busy lives.” They have unstable days.

[Darin Persinger @DarinPersinger]

Many people live in violent rhythms.

They sprint when they feel inspired, then disappear when they feel tired.

[Darin Persinger @DarinPersinger]

If you only do what produces emotional reward immediately, you will never benefit from the things that multiply slowly.

[Darin Persinger @DarinPersinger]

Without the pressure to survive, you must decide what you are actually living for.

[Darin Persinger @DarinPersinger]

🚨CAUTION: When you start a new year from a place of low energy and high guilt, you reach for goals that don’t come from clarity… they come from frustration.

[Darin Persinger @DarinPersinger]

Referrals don’t run on your goals.
Referrals run on relationships.

[Darin Persinger @DarinPersinger]

The way you generate the lead will help you convert the lead.

[Darin Persinger @DarinPersinger]

You’re probably doing the right things... just not enough, not with enough consistency, or in the right order.

[Darin Persinger @DarinPersinger]

Every lead has a cost.
Either it is time or money, but it has a cost.
The trick is, don't let it cost more than it should.

[Darin Persinger @DarinPersinger]

Gratitude doesn’t scale, but it multiplies and amplifies.

[Darin Persinger @DarinPersinger]

You aren't rewarded for building relationships anymore. You're rewarded for chasing algorithms.
So don’t be surprised when your business feels random. You traded your database for dopamine.

[Darin Persinger @DarinPersinger]

Every marketing problem can be solved 1 of 2 ways:

1. Fix your messaging

2. Fix your targeting

Most people do neither.

[Darin Persinger @DarinPersinger]

When you plan from gratitude, you plan from peace not pressure.

[Darin Persinger @DarinPersinger]

Momentum doesn’t come from motivation. It comes from movement and measurement.

[Darin Persinger @DarinPersinger]

Growth is painful.
Not growing is lethal.

[Darin Persinger @DarinPersinger]

Optimization compounds.
Overhauls reset your baseline and usually set you back further.