David Reagan

Internet Marketer @webfx

[David Reagan @Davidreagan70]

Treat AI Max for Search as a test, make sure you're feeding deeper conversion actions, watch the search terms report, structure your content for AI interpretation, and customize the settings / opt out of features to run isolated tests #IMLearningFX https://t.co/5dAYRiHXaH

[David Reagan @Davidreagan70]

Great read through / recap from a live PPC Chat session with Ginny Marvin on AI Max for Search #IMLearningFX https://t.co/zVEgolnpPe

[David Reagan @Davidreagan70]

Google guide on when to use or not use portfolio bidding and campaign groups #IMLearningFX https://t.co/48qYsYNIQO

[David Reagan @Davidreagan70]

Google Ads is providing a new interface for conversion actions and an easier, step-by-step process for setting up conversions #IMLearningFX https://t.co/F6pJRyIBZN

[David Reagan @Davidreagan70]

"Whether you’re a B2B marketer seeking high-intent prospects or a consumer brand looking to expand reach through Netflix or Candy Crush, the Microsoft ecosystem—powered by AI—offers unprecedented opportunities." #IMLearningFX https://t.co/ZndDvURdYN

[David Reagan @Davidreagan70]

Offer a special discount to hook first-time shoppers through 1st Order Promotions for Shopping Ads on campaigns using the New Customer Acquisition Goal #IMLearningFX https://t.co/heKJ3KN3Jh

[David Reagan @Davidreagan70]

Google is testing URL exclusions and inclusions to refine what pages Google uses to create automated assets #IMLearningFX https://t.co/mNEEcjLIDg

[David Reagan @Davidreagan70]

Google Ads is going to start limiting advertisers to a maximum of 120 country exclusions #IMLearningFX https://t.co/OX49KW2B4e

[David Reagan @Davidreagan70]

Microsoft Ads is expanding its Copilot trial to more advertisers as it continues to collect data, test, optimize, and work towards a general availability #IMLearningFX https://t.co/h04bZDAB3j

[David Reagan @Davidreagan70]

Google is releasing the first of "several steps" they're taking this year to reduce spam in Local Service Ads. This is much needed given how bad spam has gotten for certain industries #IMLearningFX https://t.co/DQlnmEFqSV

[David Reagan @Davidreagan70]

GBP listings with social media accounts added may start showing posts from the social media profiles automatically based on an update to the GBP documentation #IMLearningFX https://t.co/mvptXzQlQJ

[David Reagan @Davidreagan70]

Google is finally making it easy to figure out how to opt out of third-party ordering providers on your GBP listing #IMLearningFX https://t.co/vfHxzjR4rl

[David Reagan @Davidreagan70]

Google has added structured snippet support for product variants making it much easier to showcase the different sizes, colors, and other variations available for products you offer #IMLearningFX https://t.co/L64426XDh2

[David Reagan @Davidreagan70]

Google is getting set to roll out branded queries for LSAs and advertisers will have to opt out to not show up and pay for searches around their brand #IMLearningFX https://t.co/0BVZnrYIek

[David Reagan @Davidreagan70]

Microsoft Ads announced enhanced conversions, in-market audiences for company size and job titles, updates to asset reporting & more #IMLearningFX https://t.co/czv7YcyQZZ

[David Reagan @Davidreagan70]

Good quick read on the new AI test for Google Maps #IMLearningFX https://t.co/0HxAeukBQN

[David Reagan @Davidreagan70]

Amazing tips on how to be more effective with Google Maps spam reporting such as suggesting an edit for every possible reason, reporting listings multiple times, and having multiple people report listings #IMLearningFX https://t.co/A7udGknNcl

[David Reagan @Davidreagan70]

Google is testing a "highly rated" label for certain LSA industries - another potential reason to run LSAs #IMLearningFX https://t.co/DpcMQAKo4W

[David Reagan @Davidreagan70]

While they don't appear to have as big of an impact as pre-defined services, custom services on GBP do impact rankings and you can add emojis to them to make them stand out more #IMLearningFX https://t.co/nhH5NTDArz

[David Reagan @Davidreagan70]

Make sure to check if there are any large spikes in GBP direction requests for January reports #IMLearningFX https://t.co/lverXRq2l8