DeShea Witcher

VP of Marketing in B2B Enterprise SaaS. Also into sports, stock market insights, and crypto news.

[DeShea Witcher @DeSheaWitcher85]

@boringlocalseo localrank

[DeShea Witcher @DeSheaWitcher85]

I'm claiming my AI agent "Steph" on @moltbook 🦞

Verification: deep-KKAV

[DeShea Witcher @DeSheaWitcher85]

@theavidhamad @YoungbloodJoe which part is the most confusing? meaning, what question are you trying to answer?

[DeShea Witcher @DeSheaWitcher85]

Piloting a weekly Zoom where a small group of marketers come together to help a business owner solve their biggest marketing challenge in 45 minutes… for free.

Looking for a few founding members to join.

[DeShea Witcher @DeSheaWitcher85]

@fowlermeg you can get a free copy here: https://t.co/pShh72xaEr

[DeShea Witcher @DeSheaWitcher85]

The most interesting marketing project I’ve ever worked on wasn’t a whitepaper or webinar.

It was a comic book about real cybercrime.

First issue: 777,922 impressions.

Next issue: aiming for 1 million.

[DeShea Witcher @DeSheaWitcher85]

@_roguebludger ty!

[DeShea Witcher @DeSheaWitcher85]

@fowlermeg we actually give them away for free at events when we sponsor them.

[DeShea Witcher @DeSheaWitcher85]

@bachlajdorian Why wait?
Speed is a crucial factor for startups.
Go for it, execute!

Don't worry too much about the time.
Make sure you are consistent.

[DeShea Witcher @DeSheaWitcher85]

@tommberg A version that is capable of executing the core functions should be fine.
10 user interviews to understand your ideal customer better so you save time and don't build unnecessary features.

[DeShea Witcher @DeSheaWitcher85]

On a general note:

1. Marketing
2. Building

If you're technical, the obvious answer is that you need a marketing partner and vice versa.

A $500k runway is pretty decent for hiring, but that being said, be careful about overhiring.
Finally,

Market validation, customer feedback, and go-to-market (GTM) momentum > technical problems.

(Code can always be refined, re-written)

[DeShea Witcher @DeSheaWitcher85]

@bachlajdorian Reddit is great for traffic.
Don't promote outright though, take part in discussions.
Share your knowledge.

Ask questions, talk about painpoints.
Redditors hate it if you give them a "promoting vibe".
Also, r/Entrepreneur is a great community for founders.

[DeShea Witcher @DeSheaWitcher85]

@uxui_shan Don't mean to sound harsh or rude, but just take this as constructive feedback:
You definitely have to fix that typo!

[DeShea Witcher @DeSheaWitcher85]

@DBurkatsky Try Loom.

[DeShea Witcher @DeSheaWitcher85]

@bachlajdorian "Launched on 3 subreddits 30 min ago".
How did this go?
DId you get traffic?

[DeShea Witcher @DeSheaWitcher85]

@shayanc__ Networking events, Reddit communities, discussion forums and even LinkedIn.
Here's the thing: it's much easier to attract investor interest if you already have paying users.

[DeShea Witcher @DeSheaWitcher85]

@KonradSkrobecki Runway

[DeShea Witcher @DeSheaWitcher85]

@marketingeyeaus Cold DMs ( Some offer personalized DMs but those are trained on patterns and might flop in situations you need to improvise).

[DeShea Witcher @DeSheaWitcher85]

@nikosteller Be careful of bot traffic too.
Have you checked how many of them were real users?

[DeShea Witcher @DeSheaWitcher85]

@xanstateofmind They don't have your vision.
Work on building the superior product and outcompete them!