DeanHouston

Full-service marketing for technical B2B brands
Strategy • Creative • Content • Digital
📍Cincy | LA | Chicago | Shanghai

[DeanHouston @DeanHoustonInc]

We’ve got a new look — and a sharper edge.

Our brand-new website is live, and it’s built for growth-minded leaders like you.

Take a look and see how we help you manufacture momentum:

https://t.co/yyRzqnOG4I 👈

#DeanHouston #DHWay #GrowthWithDH #NewWebsite #B2BMarketing

[DeanHouston @DeanHoustonInc]

The data exists, but it's scattered, unconnected, and rarely translated into decisions that actually move the business forward.

Our latest article shows you what it takes to go from data-rich to insight-driven: https://t.co/Ha5ff34BwY

[DeanHouston @DeanHoustonInc]

We're excited to announce that Jake Hessling has joined our team as a new Project Coordinator.

Welcome to the team, Jake!

#DHWay #GrowWithDH #IndustrialMarketing #B2BMarketing #ProjectCoordinator

[DeanHouston @DeanHoustonInc]

As a full-service agency, DeanHouston is loaded with talented, creative people who are experts in their craft. So we asked our team a simple question: What do you like most about working at DeanHouston?

#DHWay #GrowWithDH #IndustrialMarketing #B2BManufacturing

[DeanHouston @DeanHoustonInc]

The latest article explores why sales forecasting loses credibility inside industrial organizations and what it actually takes to rebuild confidence in the data you already have.

https://t.co/sgPfV30W5P

[DeanHouston @DeanHoustonInc]

Our Director of Hygienic Products, Jeff Blease, shared his thoughts in the latest article by our VP of Content, Eric Hirth, on how manufacturers can increase their chances of getting specified in new markets.

https://t.co/djaPc3fzar

[DeanHouston @DeanHoustonInc]

Hard truth: buyers can research your brand, compare options and form an opinion… without ever visiting your website.

Colton Stombaugh explains why semantic, question-based search and AI overviews are changing how customers educate themselves, often before visiting a website.

[DeanHouston @DeanHoustonInc]

Some nights, the game goes into extra innings.

Our DeanHouston team recently enjoyed an evening at the Cincinnati Reds game.

Thanks to everyone who joined us for a fun night of baseball, team building and great conversations. ⚾

[DeanHouston @DeanHoustonInc]

New tools and technology are helpful, but the talented eye of an experienced designer is critical for impactful marketing.

Senior Graphic Designer Alex Robinson shares how the DeanHouston creative team balances the latest tools with the human element of marketing.

#DHWay

[DeanHouston @DeanHoustonInc]

Check out the 2026 Sales + Marketing Trend Report for key insights into the inner workings of B2B companies, with an emphasis on data, AI, digital tools and commercial alignment. You’ll also get actionable tips to improve your strategy.

Access it here: https://t.co/qU0SBv1OC6

[DeanHouston @DeanHoustonInc]

We’re excited to welcome our newest intern to the DeanHouston team!

Please join us in welcoming Emilee Sullivan, who will support our Client Success team as a project coordinator.

Welcome to the team, Emilee!

#DHWay #GrowWithDH #MarketingCareers #B2BMarketing #ClientSuccess

[DeanHouston @DeanHoustonInc]

AI-powered search isn’t just “Google, but smarter.”

Tori Green explains what it is and why it changes how industrial brands structure content to gain visibility.

For full insights on AI search and how it can boost your visibility, watch our webinar: https://t.co/r5pHaHUkoK

[DeanHouston @DeanHoustonInc]

Many industrial manufacturers chase growth by building a new product, but there's a faster path: take what already works and point it at a new, growing market.

We just published a deep dive on what it takes to successfully enter these five markets: https://t.co/yp6M4mwA8T

[DeanHouston @DeanHoustonInc]

Good content begins with understanding the nuances of the subject. What’s the conflict? What’s the resolution? The rest is just telling a story that the audience will care about.

That’s how DeanHouston Content Writer Alex Virula approaches every project.

#DHWay #GrowWithDH

[DeanHouston @DeanHoustonInc]

What’s keeping B2B companies from growing?

Our 2026 Sales + Marketing Trend Report uncovers common challenges and barriers to growth and provides actionable insights your team can implement to overcome them.

Download the report: https://t.co/qU0SBv1OC6

[DeanHouston @DeanHoustonInc]

This Memorial Day, we pause to remember the men and women who made the ultimate sacrifice in service to our country.

At DeanHouston, we’re grateful for those who served and those who continue to serve. Today, we honor their legacy.

#MemorialDay

[DeanHouston @DeanHoustonInc]

The 2026 Sales + Marketing Trend Report is here, and it’s packed with insights that you can use to guide your company’s strategy in a changing market and inform better business decisions.

Access it here: https://t.co/qU0SBv1OC6

[DeanHouston @DeanHoustonInc]

Big congratulations to our own Jesse Severson on the release of his new novella, Tracks.

At DeanHouston, we believe great storytelling matters. It helps brands connect with audiences and leaves a lasting impact. Jesse does both.

Check out Tracks here: https://t.co/QOyVNAvCzj

[DeanHouston @DeanHoustonInc]

Your buyers are using generative AI right now… to shortlist suppliers, validate claims and compare solutions.

In this video, our Demand Gen team shares what adoption looks like and what it means for industrial brands that want to stay on the shortlist.

#DHWay #GrowWithDH

[DeanHouston @DeanHoustonInc]

Good food. Better company.

Great ideas don’t just happen in meetings; they happen around the table, too.

Our Chicago team took a break to connect, recharge and share a few laughs over lunch. Because strong relationships build stronger work.

#DHWay #GrowWithDH

[DeanHouston @DeanHoustonInc]

We’re excited to welcome Karolina Tarczon to DeanHouston.

Karolina joins us as an Accounting Assistant and brings a strong background in billing, financial operations and keeping complex processes running smoothly.

Welcome to the team, Karolina!

#DHWay #GrowWithDH