Decision Architects

Decision Architects operates in the space between market research and management consultancy working with our clients on important commercial questions & issues

[Decision Architects @Decisionarc]

What's all this AI hype about? There's lots of talk, but is it really a game-changer? @DVLSmith and I have been exploring what the future might look like in this new AI driven world. Can you help us? We have a few questions we'd li…https://t.co/jOBPFmzcjC https://t.co/kPP5MJUEtR

[Natalie Bennett @natalieben]

Lord Kerr of Kinlochard brilliantly eviscerates government claims about refugees yesterday in #HouseofLords

The facts, stark and clear.

Full transcript here ⬇️

https://t.co/CwbHYEEONs

#RefugeesWelcome #Migrants

[Decision Architects @Decisionarc]

Spectacular piece of rebranding, not an 'e' in sight.

[Aberdeen @Aberdeen_plc]

Today we’ve announced our change of name to Abrdn, part of a modern, digitally-enabled brand we’ll use across our businesses globally. Capital at risk. https://t.co/D5YUZx3RPO

[Decision Architects @Decisionarc]

A renewed focus on growth is the antidote to 'these interesting times'.
https://t.co/8dNccrRpE1
#businessgrowth #BigData #insight

[Decision Architects @Decisionarc]

Is it a true reflection of our society today or just the anachronistic view of those in power and those who advise them?
#CovidAd #COVID19

[The Guardian @guardian]

No 10 pulls 'sexist' Covid ad showing all chores done by women https://t.co/bitMPETcpt

[Decision Architects @Decisionarc]

How do you become a knowledge organisation? Answer: know what you know and squeeze the maximum value out of your investment in data. Introducing Surge.
#marketresearch #data #insight

[Decision Architects @Decisionarc]

Here's an interesting thought.... more data has been generated in the last 10 minutes, than ever even existed before 2003.
Read our blog and find out how to use it to its full potential.
#data #bigdata #Analytics
https://t.co/OrZiJkT00g

[Decision Architects @Decisionarc]

In our DA blog James Larkin discusses how NPS can help you. #CustomerExperience #marketing
https://t.co/zRmSsIO9FT

[Decision Architects @Decisionarc]

We all have seminal texts which influence our work. Read our blog about why "Diffusion of Innovation" is one of our favourites. #consulting #segmentation
https://t.co/LwxA5Hghwv

[Decision Architects @Decisionarc]

How elastic is consumer behaviour?
#insights #consultants #consumers
https://t.co/WFtINigx0z

[Decision Architects @Decisionarc]

What does the 59% of the planet’s population who have access to the internet do online every minute of every day? Some great stats here that paint a picture of the online world we inhabit. #DataAnalytics #stats

[Social Media Today @socialmedia2day]

Amazing to consider what happens online every single minute https://t.co/b1M0zCgIfi

[Decision Architects @Decisionarc]

What makes a great insight consultant? Our own David Smith talks to Liz Norman @enirecruitment about 12 differentiating skills that will allow you to stand out from the crowd.
#consultinglifestyle #insight #business

https://t.co/ttQDvdwqmb

[Decision Architects @Decisionarc]

A survey of 300 marketers in this pandemic world showed that digital marketing has taken a great leap forward. Now more than ever an online presence is essential for brands and social media is a critical brand building tool. #marketing #smm https://t.co/nUbAOVyRA5

[Decision Architects @Decisionarc]

Levitt's Marketing Myopia is one of our favourite classic strategy articles, read our blog to see why we love it. Do you have a favourite article? #strategy #marketing
https://t.co/muJcNiiHgQ

[Decision Architects @Decisionarc]

Most interesting ‘graph of the day’ from #FTWeekendFestival ... education systems focused on turning out young adults fit for the employment market of yesterday. Nearly 50% of jobs in US under threat from AI! Just consider the case of autonomous trucks. T…https://t.co/h8hGfm1ckm

[Decision Architects @Decisionarc]

Have too often come across people - who should have known better - who believe that the sound of their own voice was a good proxy for thoughtful dialogue. Leaders should repeat, as a mantra, newton’s reflection that “if I have seen…https://t.co/UB20d9VyX2 https://t.co/fXxZ1SOvr0

[Decision Architects @Decisionarc]

Picking up the pieces – Wells Fargo woes and the rise of the challenger banks. https://t.co/dbqYk5XFn2 via @LinkedIn

[Decision Architects @Decisionarc]

Meeting ‘the gig economy’ in the flesh at UK National Freelancers Day. Part of our work enabling clients to better understand the SME and Micro sectors.

[Decision Architects @Decisionarc]

Thanks to Dextrous Design @DexDesUK for our new website! First time in 13 years we have a website we all like. Visit https://t.co/IYDZ8xu9Mf and say hello.

[Decision Architects @Decisionarc]

Expanding your target market – How Greggs harnessed the power of the vegan to expand their consumer base - https://t.co/2myl0G1Ga7