Guts drives innovation. A great example by @Big12Conference of the creative commercial opportunities available. We launched @American_Conf RISE Ventures one year ago to create unique integrated partnerships & maximize the new revenue frontier now open to college sports.
unlike esteemed VaTech radio voice Bill Roth, I never got the chance to interview Brian White on a private jet. if any FAU or FAU-adjacent figure would like me to interview them on a private jet, please contact me.
Congratulations to @Brian_E_White_ on an incredible opportunity. Thank you for everything you’ve done to help elevate @FAUAthletics and position us for what’s ahead.
Wishing you continued success at Virginia Tech!
Congratulations to Brian White on his new role at Virginia Tech. In eight years leading Florida Atlantic's athletic department, the Owls reached remarkable new heights, including our unforgettable 2023 Final Four run and numerous conference championships and postseason appearances.
The on-campus vs off-campus stadium conversation continues in the American Conference.
FAU AD Brian White explained how having control of their stadium gives the Owls more room to generate revenue.
Then he dropped some breaking news:
FAU is working on a pregame concert series at the stadium this season (sponsored by Publix), creating another revenue opportunity connected to football game days.
"Paradise. Tailgate. Festival type vibe".
That’s a much different setup than trying to build around a stadium you’re renting.