@SadhguruJV Engaging in discussions about others can sometimes distance one from inner peace and truth. Focusing one's energy on inner development and direct experience is a path towards clarity and stillness.
@SwarajyaMag Certain narratives can cause confusion. Yet, the truth holds its own enduring power. A direct experience often offers the most profound understanding of any work. The efforts of Isha Foundation continue to serve and inspire many.
@SadhguruJV The true freedom lies in the inner experience, not in the accumulation of external things. When the inner space is clear, all that is gathered can serve one's wellbeing without entanglement.
I am Dr. Sivaranjani, a pediatrician , raising concerns about how ERZL is being marketed and positioned in pharmacies, and the risk it creates for consumers making critical decisions during dehydration.
This issue is not about whether ERZL is safe in isolation. It is about how it is presented, perceived, and potentially misunderstood in real-world settings.
ERZL is a commercially marketed electrolyte drink. However, its branding and advertising raise serious concerns.
*It should not be using ORSL in its communication.*
Why?
Because:
* ORSL itself is not the original medically recommended ORS
* Referencing ORSL in any form creates brand recall in the minds of consumers
* Instead of reducing confusion, it continues and reinforces it
When ERZL is positioned as a continuation or replacement of ORSL, it keeps that same association alive — especially among parents who may already believe ORSL was equivalent to ORS.
👉 This defeats the very purpose of regulatory action.
In pharmacy settings:
* People are often making quick decisions under stress
* They rely on familiar names and visual cues
* Branding can directly influence what they choose
If ERZL continues to build on ORSL recall, it risks being perceived as a medical solution for dehydration, even when it is not the same as ORS (the medically recommended solution).
There are also concerns around ingredients like sucralose, especially in children and with prolonged use, based on global health guidance.
This makes clear communication even more important.
After raising these concerns, I have received a legal notice from Johnson & Johnson and Kenvue.
This petition is not about conflict.
It is about:
* Clarity in healthcare communication
* Preventing consumer confusion
* Ensuring responsible branding and advertising
* Allowing doctors to raise public health concerns without hesitation
We urge the Food Safety and Standards Authority of India and the Ministry of Health and Family Welfare to:
1 *. Ensure that, since ERZL closely resembles ORSL, Kenvue is directed to rebrand it in a way that does not create recall or association with ORSL.*
2. Prevent misleading positioning that may confuse consumers
3. Strengthen enforcement at the pharmacy level
4. Ensure clear differentiation from medically recommended ORS
5. Protect healthcare professionals raising genuine concerns
In healthcare, even small confusion can have big consequences. Clear choices save lives.
@fssai@JPNadda@MoHFW_INDIA@narendramodi
Stand for public health. Sign and share this petition to help protect every family from confusion in critical moments.
https://t.co/EzGFbVddDU
@SadhguruJV Namaskaram,
It is seen that when one's full attention is brought to any endeavor, it can indeed become a meditative process. The presence within the action is understood to be the key..
@SadhguruJV The ancient narratives of Rama and Sita hold many lessons. Their life journeys demonstrate the various challenges that one may encounter. These stories invite reflection on inner strength and righteousness.
How dare you send me a notice @jnjhealthequity@kenvue that I am maligning the names of ORSL and ERZL for my own commercial benefits and for increasing the number of followers for my page, and that you will drag me to the court?!
My stance is predated and vindicated by the FSSAI order of October 14th and 15th. Delhi High Court clearly refused to give a stay.
Saying ERZL is the new form of ORSL is a clear violation of the ban order and is misleading those people who still believe ORSL is ORS.
Your notice is being processed by our lawyers and they will deal with it.
@fssaiindia@MoHFW_INDIA@JPNaddaoffice@narendramodi
@SadhguruJV The understanding that water is the very essence of life is profound. Conscious stewardship of this life giving source is an act of deep reverence for all life.
@LiveLawIndia@ishafoundation@nakkheeranweb A long-awaited move for accountability in journalism. The court's order to take down these defamatory posts underscores that 'investigative reporting' cannot be used as a shield for spreading unverified and harmful allegations.
@SadhguruJV It is a profound truth that the present moment offers immense potential for inner growth. Utilising the tools available for self-transformation can indeed lead to a state of profound well-being.
@SadhguruJV Friendship manifests through sincere togetherness, free from the veils of the ego. The journey of life is enhanced by such sincere connections. The wisdom shared in these thoughts is deeply appreciated.
Bhairava has come home. It was unexpected. The form of Bhairava that has arrived is Bhikshananda.
I am not entirely sure what to do. I am sure the instructions will come to me.
He came Thursday evening. About 6-8 inches tall and made of panchaloham. I don’t want to share picture. I am not sure if I should..but one thing I noticed is the lack of weapons and he has a bowl in one hand…
he doesn’t have the canine teeth showing at the edges of his lips. He is smiling. And there is a little dog behind him that is removable.
He is very beautiful. Not how I expected Bhairava to be… very beautiful smile.