Your SEO is only as good as the amount of work you put into it.
But work alone won’t produce results if you’re spread all over the place, doing activities that are just a distraction.
If you want to do well, you’ve got to know where to spend your time and energy.
#DigitalGoals
We are supposed to go to the doctor's every single year. But, a lot of us don't.
And when something goes wrong, we tend to regret it.
Just like how you are supposed to get an annual checkup, you are supposed to do the same thing with your SEO.
#DigitalGoals#DOR
If you think that the only way to grow your e-commerce sales is by getting additional traffic, then you may want to reconsider.
I’ve seen e-commerce businesses double (even triple!) their revenue by doing as much as incremental tweaks to their layouts.
#DigitalGoals#DOR
Just because I keep telling you about how great SEO is doesn’t mean that it’s all sunshine and rainbows.
And sadly, most SEO gurus out there won’t tell you this, but there’s a painful truth about SEO.
#DigitalGoals#DOR#DigitalOffRoaders#AskDOR#Branding#BrandingAgency
Coming up with content ideas is easy. But do you know what’s hard?
It’s hard getting people to consume your content.
That is, if there’s no research effort backing up your ideas, chances are you’re never going to get anyone to read it.
#DigitalGoals#DOR#DigitalOffRoaders
Do you know what’s the most challenging aspect of link building?
It’s scale. Building one or two high-quality links is difficult.
But building hundreds, or even thousands of them can be an uphill battle.
#DigitalGoals#DOR#DigitalOffRoaders#AskDOR#Branding#BrandingAgency
Your homepage is one of the most powerful opportunities for conversions.
That’s where people go when they want to learn how you can help them, whether it’s through your services, content, or products.
But most homepages I see are doing a terrible job helping visitors out.
Google loves when you use Accelerated Mobile Pages for your mobile visitors.
But when you adopt AMP, all your ads and conversion points lose visibility and you stop making money from your mobile traffic.
What should you do?
#DigitalGoals#DOR#DigitalOffRoaders#AskDOR
People ask me all the time to do breakdown sessions of their websites and SEO.
The truth is, there's a specific formula you can follow in order to assess any website's strengths and weaknesses when it comes to SEO and content marketing.
#DigitalGoals#DOR#DigitalOffRoaders